Create your own

Free Mobile App Development Proposal Template

with estimates, read receipt notifications & e-approval

Customize and create a

Mobile App Development Proposal Template

with Bonsai.

It's fast, free, and easy to use.

Oops! Something went wrong while submitting the form.
Mobile App Development Proposal TemplateMobile App Development Proposal TemplateMobile App Development Proposal Template

Bonsai has helped people create over 95,936 proposal templates and counting

"I did a lot of research before switching to Bonsai from another invoicing service. The ability to send and sign contracts was a game changer for me. No one else offers such a seamless process from proposal to contract to invoice. It has saved me a lot of time and lets me focus on creative work."
Kevin Tudball
Create a proposal
Save time icon

Save time

with simple contracts & invoices

Protect yourself

from late payments & scope creep

Get peace of mind

with a standard & transparent process

Bonsai handles the back office.
You focus on the work you love.

How it works

Choose a contract

from a library of vetted, plain English templates

Select your terms

and fully customize them based on your needs

Sign electronically

and store securely

Create beautiful invoices

and accept payments worldwide

Do the work you love

Bonsai handles the back office

For your potential client to ask you for a mobile app development proposal (PDF), most probably there’s been a lot of communication between the two of you.

While the initial communication is generally informal, the fact that you’re now being asked to submit a android app development proposal sample PDF means things are taking a formal approach. This is a clear indication that your client is taking you seriously. It also means that you’ve got your work cut out for you. Of course, as a freelancer, this means a lot to you considering the many applications that never bore fruits. At least, knowing that there’s a client out there who finds your skills relevant to their project encourages you to keep trying. 

As usual, this is a golden opportunity, and you’ll do all you can to win your potential client. You want to make sure the mobile app proposal (PDF) you send to your prospect will convince them to hire you. 

You may not have written a android app development proposal sample PDF before, but that’s not a reason to worry. You can always download a mobile app development proposal PDF template and amend it to fit your needs. We’ve got lots of templates available for this purpose, including mobile app proposal development (PDF) samples from expert freelancers who’ve made it through the freelance business.

There is also a lot of information on the web to help you put together a winning proposal. Your potential client is most likely in touch with other freelancers, meaning you need to stand above the rest. Even then, don’t beat yourself. The fact that your mobile app proposal development (PDF) needs to stand out doesn’t mean you equip yourself with some special skills to come through. Just have a few templates on the side, and work out something that will set you above the rest. 

Most mobile app proposal development (PDF) templates follow the right format, and they’ll guide you through the process. However, that doesn’t mean you wholly rely on them. Of course, you’ll be doing most of the work, and, therefore, you better know the tricks to write an outstanding android app development proposal sample PDF.

Mobile App Development Proposal Template
Image Credits:

If your potential client asks you for a mobile app proposal development (PDF), ensure that the mobile app proposal PDF you develop has the following characteristics.

1. The app development proposal should have beautiful design and a systematic presentation

Of course, this is where you need to start from, and, having been in the freelance business for quite some time, you know that the first impression matters a lot. 

The number one thing that your potential client sees in your proposal is the design. Anything less than stellar is a no, no here. While your mobile app proposal development (PDF) might just have the perfect content, it’s what your potential client sees first that would entice them into going through the entire document. To be honest, nobody wants to read through something that’s not interesting to the eye you included. 

If your cover doesn’t impress the client, know you’ve got a giant of work to do inside the document to convince them. You must remember that you’ll only get that opportunity if the client is patient and kind enough to read the first page. By the time they’re flipping through the pages, they’ll have developed some attitude towards the content. Maybe from the cover page of your mobile app proposal development (PDF), they may just feel your work isn’t neat and may have to think twice before hiring you. Such thoughts can work against you. So, get it right from the start. To make things easier, pick a mobile app development proposal PDF template that has beautifully organized content. The use of fonts, headings, images, and infographics should be such that everything flows and looks captivating.

2. Include pre-listed services relating in your mobile app development proposal

When developing a mobile app, you’re not going to reinvent the wheel, right? There are already so many similarities between what you plan to do and the other software development services out there. Therefore, a good mobile app development proposal PDF template should, at least, come preloaded with services that you can tweak to suit your client’s unique needs.

Yes, you have to tweak them to suit your client’s needs. Don’t just stick to what the mobile app development proposal PDF template contains. Remember, you’re not the only relying on a template to design a proposal. Many other freelancers are using the template, and, therefore, if you don’t change it to address your client’s specific needs, you may end up with the same content. Additionally, while most software development services are similar, project requirements differ. That means you have to customize your mobile app development services depending on what your potential client wants to be done. 

To do this successfully, make sure you go through the project details. Most freelancers miss out on this. Your client has already expressed an interest in working with you. So, why not take your time to go through what they want before you let them what you can do.

3. Include clear development process, milestones and time-frame in your app development proposal

Human beings are prone to forget. That’s why the mobile app development proposal PDF template you choose should contain as much information as possible. The information should be related to the development process, milestones, and time-frame. Explaining the details relating to a mobile app should typically be guided by a template because that works as a reminder about important information that shouldn’t be omitted. Even as you edit these details, keep everything realistic.

But why do you need to include milestones and the time-frame in your mobile app development proposal PDF? Well, your client needs to know how you’ll be working together before they even hire you to do the job. They need to be sure you’ll complete the tasks on time and how much they need to pay at each stage.

Here, you have to be as honest as possible. Most freelancers tend to promise what they can’t achieve. Don’t impress the client by showing how fast you can complete the task and end up failing. Include milestones that you’re sure you can achieve within the given time frame. You’ve worked on similar projects before, and so you know how long it can take you to complete the tasks.

4. Define the tools you’ll use in the mobile app development proposal

Developing a mobile app involves so much. You’d need different tools and programming languages to implement the project. Whether you’re going to use Java, C++, or some Framework like React Native or PhoneGap, be sure you provide that information. Your clients need to know the tools you’ll be using to be sure you’re equal to the task.

While most software development services employ similar tools, some projects may require special tools that only a few service providers offer. Therefore, don’t keep this information from your client. Even before you bid on the project, you must have been sure it’s something you can handle. This means the programming languages and tools you’re planning to use are relevant to the project. So, go ahead and mention this in the mobile app proposal PDF.  

If the mobile app development proposal PDF template you’re using already has this information in place, all you’ve got to do is refine it to suit your unique needs. Justify the use of each of the tools and languages so that it doesn’t appear like you’d like to use them because you’ve got no experience with other better tools.

Well, your client might be having an idea about the tools necessary for the project, but it’s always important to let them know how you’ll use each tool to offer solutions. It shows you’re sure about your skills and competence.

Mobile App Development Proposal Template Sample
Image Credits:

5. Include case studies and portfolios in your app development proposal

It’s highly unlikely that someone is going to hire a freelancer who doesn’t have a portfolio. It’s the first time the client is going to work with you, and that means they aren’t sure if you’re equal to the task. Well, you’ve already highlighted your skills but that isn’t enough to convince them into hiring you. They want to see some of the mobile apps you’ve developed before to gain some confidence in you. 

So, use the proposal to share the details of some of the apps you’ve built before, outlining their relevance and how they helped to solve problems for the respective clients. The information you use here shouldn’t be fabricated but should come from these former clients. Most freelancers go wrong here.

They want to make the client happy, and so they decided to cook information instead of giving real feedback from other clients. Remember, your potential client may just go through the reviews about your previous work, and in case they find contradicting information, they may just end it there. So, use correct information from former clients.  

6. Have clear CTAs on your mobile app development proposal template

When choosing a mobile app development proposal PDF template, choose one that has a clear call to action. If the client is convinced that you’re the best candidate for the job, what should he do? Spell out the procedure of signing the contract and what should be in place before the commencement of the project. Remember, the next document you’ll be presenting after the proposal is a contract.

Therefore, your proposal should answer everything the client needs to know, and call to action is one of them. Most mobile app development proposal PDF templates have done this part for you, but remember to change it to suit the project requirements.

7. How to create an Android app development proposal template

So, things are looking good with your potential client. You’ve probably been talking over the phone and exchanging emails about this upcoming project. The excitement is over the roof, and you’re determined not to let this opportunity pass you. And for sure, you’ve got to keep pushing till you secure a contract. Because, really, you never know how many other freelancers your potential client is in contact with concerning this very project. That basically means you’ve got to do everything within your means to beat the competition, and your app development proposal is the perfect tool to achieve it.

A call for a proposal means things have to take a formal approach. In spite of the conversations you've had with your client, you'll only win a contract if you submit a good app development proposal. You’ve got to do it well and on time.

Mobile App Development Proposal Template Example
Image Credits:

For the best results, make sure you make good use of the following tips.

7.1. Project overview section of the app development proposal

At this point, you should already be having some background information about your client. If you received an app development brief, it means you know pretty much about the client’s industry, app needs, target market and the functions the app you’re to develop is expected to have. With that information, summarize the problems and the solutions in your proposal. You’ve got to address your client’s concerns. You’ve got to speak to their goals, mentioning specifically how the app is going to help them achieve such goals. Let it be clear to the client in the app development proposal that you’ve got the expertise to get the job done.

7.2. Highlight your experience and share your portfolio using the app development proposal

You may have shared one or two of your works with your client. However, when it comes to submitting a app development proposal, you have to revisit everything just for the record. You need to share more relevant app development projects that you’ve completed.

  • Are they loaded on the App Store or Play Store?
  • Can your client download and test them?

In addition to your work portfolio, use the app development proposal to highlight your skills and experience. If you’re to win the contract, you’ve got to earn your client’s trust.  

7.3. Define the project scope in the app development proposal

The scope of the project must be detailed. This is where you outline what the entire project entails, therefore, giving your client a picture of what to expect. The project scope will also help you determine how much to charge for the work ahead. Refer to the client’s brief when developing the score. Get the details relating to project goals, deliverables, tasks, proposed fees, and the deadline from the app development brief you received from the client and use the information in defining the project scope - if not present, consider asking your client these questions before starting the development process.

7.4. Mention project cost and payment terms in the app development proposal

Many freelancers think that quoting a price is the simplest thing to do in an app development proposal. However, it's never that easy to decide on an amount that would raise your chances of winning the contract. Pricing is one of the biggest challenges that newbie freelancers are facing. Most of them are always unsure whether to quote a price worthy of the work or a lower one to win the contract. The best thing to do is to quote a price that's deserving of the work you're expected to do.  

Mobile App Development Proposal Template PDF
Image Credits:

7.5. Include a timeframe on your app development proposal

Another freelancer headache is the project development time-frame. You want to propose a time that you believe would make the client give you the contract. But what if you’re not able to meet the deadline? You know your programming skills, how agile you are with the text editor. If you’re not sure about how long it would take you to complete the project using the resources and tools available, simply make reasonable estimates and insert some disclaimer so as not to give the client false hope.

Even if you see that you might lose the contract because of time-frame, never promise a time you cannot meet. If you’re currently working on another project, take the time needed to finalize that project into account. With these tips, you’re ready to design your mobile app development proposal.


Take a look at a Bonsai proposal


proposal templates

Create your own

Free Mobile App Development Proposal Template

Securing your account...
Oops! Something went wrong while submitting the form.