DIGITAL AGENCY PROPOSAL
PREPARED FOR
Acme Co
PREPARED BY
Northwind Studio
DATE
August 18, 2026
DIGITAL AGENCY PROPOSAL
A proposal from Northwind Studio outlining a full-service digital agency partnership for ongoing growth across channels.
PREPARED FOR
Acme Co
PREPARED BY
Northwind Studio
DATE
August 18, 2026
Northwind Studio
DIGITAL AGENCY PROPOSAL
This proposal outlines the digital marketing partnership Northwind Studio will run for Acme Co. You are assigned a dedicated pod, a senior strategist, a project manager, a creative lead, and an analyst, who own your program end to end across channels.
TEAM
4
Dedicated pod assigned to your account.
CHANNELS
5+
Paid, organic, email, content, and lifecycle.
REPORTING
Bi-weekly
Working sessions plus a live KPI dashboard.
Northwind Studio
DIGITAL AGENCY PROPOSAL
The partnership runs across three phases. Each closes with a written deliverable and a review before the next begins.
PHASE 1 · ONBOARDING
Discovery with your leadership team, audit of current channels and analytics, KPI alignment, and a written 90-day plan with prioritized initiatives and a channel-by-channel roadmap.
PHASE 2 · EXECUTION
Your pod runs the day-to-day: campaign strategy, creative production, media management, content, lifecycle, and experimentation. Bi-weekly working sessions keep priorities aligned with your team.
PHASE 3 · REVIEW
Every quarter we present a written executive review, revisit the plan against KPIs, and pivot budget and priorities based on what is working and what your business needs next.
Not included: paid media spend, third-party tech and tool subscriptions, hardware, and out-of-scope creative shoots (photo, video, production). New scope can be added in writing at any time.
Northwind Studio
DIGITAL AGENCY PROPOSAL
The partnership is a fixed monthly agency fee, plus a one-time onboarding fee and a quarterly executive review. Line items below map to the phases in the scope of work.
| Item | Rate | Qty | Amount |
|---|---|---|---|
| Onboarding and 90-day plan (one-time) | $7,500 | 1 | $7,500 |
| Monthly agency fee | $12,500 | 12 | $150,000 |
| Quarterly executive review | $3,500 | 4 | $14,000 |
| Total | $171,500 | ||
| Milestone | Share | Amount |
|---|---|---|
| On signature (onboarding) | Upfront | $7,500 |
| Monthly agency fee | 1st of month | $12,500 |
| Duration | 12 months | Renewable |
Invoices are due within 15 days. Onboarding is scheduled within 2 weeks of signature, subject to the kickoff month you provide on the acceptance page.
Northwind Studio
DIGITAL AGENCY PROPOSAL
To proceed, complete the fields below and sign. This proposal is valid for 30 days from the date on the cover.
PURCHASE ORDER NUMBER
PREFERRED KICKOFF MONTH
CLIENT
Acme Co
PROVIDER
Northwind Studio
The Digital Marketing Agency Proposal template is a five-page document for putting your engagement on paper before it starts. It carries an overview with stat cards, objectives, a three-phase scope of work, an investment table with a computed total, and an acceptance page with inputs and signatures.
It is intentionally simple: rename what needs renaming in Bonsai, list your actual deliverables, and set the price. Merge fields handle the client details and date, and the last page collects a PO number, start date, and both signatures.
Everything below comes pre-configured. Turn sections on or off, edit the copy, or add your own — Bonsai remembers your choices for next time.
Can I edit every section? Yes — every heading, paragraph, stat, table row, and signature block is fully editable in Bonsai.
Can I add more pages? Yes — add, reorder, or duplicate pages once the template is open.
Do merge fields auto-fill? Yes — Sender, Receiver, and Date pull from your client contact and the current date automatically.