Free Brand Ambassador Proposal Template PDF

Fully editable with custom branding and templated offering.

Free Brand Ambassador Proposal Template PDF

Fully editable with custom branding and templated offering.


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First Name
Last Name
Acme LLC.
First Name
Last Name
Corporation Corp.
First Name
Last Name
Acme LLC.
First Name
Last Name
Corporation Corp.

Free Brand Ambassador Proposal Template PDF

Fully editable with custom branding and templated offering.

Free Brand Ambassador Proposal Template PDF

Fully editable with custom branding and templated offering.

Bonsai has helped create 1,023,928 documents and counting.

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Date: March 8th 2023



Acme LLC.

Corporation Corp.

This Contract is between Client (the "Client") and Acme LLC, a California limited liability company (the "Coach").

The Contract is dated January 23, 2023.


1.1 Project. The Client is hiring the Coach to develop a coaching relationship between the Client and Coach in order to cultivate the Client's personal, professional, or business goals and create a plan to achieve those goals through stimulating and creative interactions with the ultimate result of maximizing the Client's personal or professional potential.

1.2 Schedule. The Coach will begin work on February 1, 2023 and will continue until the work is completed. This Contract can be ended by either Client or Coach at any time, pursuant to the terms of Section 4, Term and Termination.

The Coach and Client will meet by video conference, 4 days per month for 2 hours.

1.3 Payment. The Client will pay the Coach an hourly rate of $150. Of this, the Client will pay the Coach $500.00 (USD) before work begins.

1.4 Expenses. The Client will reimburse the Coach's expenses. Expenses do not need to be pre-approved by the Client.

1.5 Invoices. The Coach will invoice the Client in accordance with the milestones in Section 1.3. The Client agrees to pay the amount owed within 15 days of receiving the invoice. Payment after that date will incur a late fee of 1.0% per month on the outstanding amount.

1.6 Support. The Coach will not be available by telephone, or email in between scheduled sessions.


- A coaching relationship is a partnership between two or more individuals or entities, like a teacher-student or coach-athlete relationship. Both the Client and Coach must uphold their obligations for the relationship to be successful.

- The Coach agrees to maintain the ethics and standards of behavior established by the International Coaching Federation (ICF).

- The Client acknowledges and agrees that coaching is a comprehensive process that may explore different areas of the Client's life, including work, finances, health, and relationships.

- The Client is responsible for implementing the insights and techniques learned from the Coach.


3.1 Overview. This section contains important promises between the parties.

3.2 Authority To Sign. Each party promises to the other party that it has the authority to enter into this Contract and to perform all of its obligations under this Contract.

3.3 Coach Has Right To Give Client Work Product. The Coach promises that it owns the work product, that the Coach is able to give the work product to the Client, and that no other party will claim that it owns the work product. If the Coach uses employees or subcontractors, the Coach also promises that these employees and subcontractors have signed contracts with the Coach giving the Coach any rights that the employees or subcontractors have related to the Coach's background IP and work product.

3.4 Coach Will Comply With Laws. The Coach promises that the manner it does this job, its work product, and any background IP it uses comply with applicable U.S. and foreign laws and regulations.

3.5 Work Product Does Not Infringe. The Coach promises that its work product does not and will not infringe on someone else's intellectual property rights, that the Coach has the right to let the Client use the background IP, and that this Contract does not and will not violate any contract that the Coach has entered into or will enter into with someone else.

3.7 Client-Supplied Material Does Not Infringe. If the Client provides the Coach with material to incorporate into the work product, the Client promises that this material does not infringe on someone else's intellectual property rights.


This Contract is ongoing until it expires or the work is completed. Either party may end this Contract for any reason by sending an email or letter to the other party, informing the recipient that the sender is ending the Contract and that the Contract will end in 7 days. The Contract officially ends once that time has passed. The party that is ending the Contract must provide notice by taking the steps explained in Section 9.4. The Coach must immediately stop working as soon as it receives this notice unless the notice says otherwise.

If either party ends this Contract before the Contract automatically ends, the Client will pay the Contractor for the work done up until when the Contract ends. The following sections don't end even after the Contract ends: 3 (Representations); 6 (Confidential Information); 7 (Limitation of Liability); 8 (Indemnity); and 9 (General).


The Client is hiring the Coach as an independent contractor. The following statements accurately reflect their relationship:

- The Coach will use its own equipment, tools, and material to do the work.

- The Client will not control how the job is performed on a day-to-day basis. Rather, the Coach is responsible for determining when, where, and how it will carry out the work.

- The Client will not provide the Coach with any training.

- The Client and the Coach do not have a partnership or employer-employee relationship.

- The Coach cannot enter into contracts, make promises, or act on behalf of the Client.

- The Coach is not entitled to the Client's benefits (e.g., group insurance, retirement benefits, retirement plans, vacation days).

- The Coach is responsible for its own taxes.

- The Client will not withhold social security and Medicare taxes or make payments for disability insurance, unemployment insurance, or workers compensation for the Coach or any of the Coach's employees or subcontractors.


6.1 Overview. This Contract imposes special restrictions on how the Client and the Coach must handle confidential information. These obligations are explained in this section.

6.2 The Client's Confidential Information. While working for the Client, the Coach may come across, or be given, Client information that is confidential. This is information like customer lists, business strategies, research & development notes, statistics about a website, and other information that is private. The Coach promises to treat this information as if it is the Coach's own confidential information. The Coach may use this information to do its job under this Contract, but not for anything else. For example, if the Client lets the Coach use a customer list to send out a newsletter, the Coach cannot use those email addresses for any other purpose. The one exception to this is if the Client gives the Coach written permission to use the information for another purpose, the Coach may use the information for that purpose, as well. When this Contract ends, the Coach must give back or destroy all confidential information, and confirm that it has done so. The Coach promises that it will not share confidential information with a third party, unless the Client gives the Coach written permission first. The Coach must continue to follow these obligations, even after the Contract ends. The Coach's responsibilities only stop if the Coach can show any of the following: (i) that the information was already public when the Coach came across it; (ii) the information became public after the Coach came across it, but not because of anything the Coach did or didn't do; (iii) the Coach already knew the information when the Coach came across it and the Coach didn't have any obligation to keep it secret; (iv) a third party provided the Coach with the information without requiring that the Coach keep it a secret; or (v) the Coach created the information on its own, without using anything belonging to the Client.

6.3 Third-Party Confidential Information. It's possible the Client and the Coach each have access to confidential information that belongs to third parties. The Client and the Coach each promise that it will not share with the other party confidential information that belongs to third parties, unless it is allowed to do so. If the Client or the Coach is allowed to share confidential information with the other party and does so, the sharing party promises to tell the other party in writing of any special restrictions regarding that information.


Neither party is liable for breach-of-contract damages that the breaching party could not reasonably have foreseen when it entered this Contract.


8.1 Overview. This section transfers certain risks between the parties if a third party sues or goes after the Client or the Coach or both. For example, if the Client gets sued for something that the Coach did, then the Coach may promise to come to the Client's defense or to reimburse the Client for any losses.

8.2 Client Indemnity. In this Contract, the Coach agrees to indemnify the Client (and its affiliates and their directors, officers, employees, and agents) from and against all liabilities, losses, damages, and expenses (including reasonable attorneys' fees) related to a third-party claim or proceeding arising out of: (i) the work the Coach has done under this Contract; (ii) a breach by the Coach of its obligations under this Contract; or (iii) a breach by the Coach of the promises it is making in Section 3 (Representations).

8.3 Coach Indemnity. In this Contract, the Client agrees to indemnify the Coach (and its affiliates and their directors, officers, employees, and agents) from and against liabilities, losses, damages, and expenses (including reasonable attorneys' fees) related to a third-party claim or proceeding arising out of a breach by the Client of its obligations under this Contract.


9.1 Assignment​. This Contract applies only to the Client and the Coach. Neither the Client nor the Coach can assign its rights or delegate its obligations under this Contract to a third-party (other than by will or intestate), without first receiving the other's written permission.

9.2 Arbitration. As the exclusive means of initiating adversarial proceedings to resolve any dispute arising under this Contract, a party may demand that the dispute be resolved by arbitration administered by the American Arbitration Association in accordance with its commercial arbitration rules.

9.3 Modification; Waiver. To change anything in this Contract, the Client and the Coach must agree to that change in writing and sign a document showing their contract. Neither party can waive its rights under this Contract or release the other party from its obligations under this Contract, unless the waiving party acknowledges it is doing so in writing and signs a document that says so.

9.4. Noticies.

(a) Over the course of this Contract, one party may need to send a notice to the other party. For the notice to be valid, it must be in writing and delivered in one of the following ways: personal delivery, email, or certified or registered mail (postage prepaid, return receipt requested). The notice must be delivered to the party's address listed at the end of this Contract or to another address that the party has provided in writing as an appropriate address to receive notice.

(b) The timing of when a notice is received can be very important. To avoid confusion, a valid notice is considered received as follows: (i) if delivered personally, it is considered received immediately; (ii) if delivered by email, it is considered received upon acknowledgement of receipt; (iii) if delivered by registered or certified mail (postage prepaid, return receipt requested), it is considered received upon receipt as indicated by the date on the signed receipt. If a party refuses to accept notice or if notice cannot be delivered because of a change in address for which no notice was given, then it is considered received when the notice is rejected or unable to be delivered. If the notice is received after 5:00pm on a business day at the location specified in the address for that party, or on a day that is not a business day, then the notice is considered received at 9:00am on the next business day.

9.5 Severability. This section deals with what happens if a portion of the Contract is found to be unenforceable. If that's the case, the unenforceable portion will be changed to the minimum extent necessary to make it enforceable, unless that change is not permitted by law, in which case the portion will be disregarded. If any portion of the Contract is changed or disregarded because it is unenforceable, the rest of the Contract is still enforceable.

9.6 Signatures. The Client and the Coach must sign this document using Bonsai's e-signing system. These electronic signatures count as originals for all purposes.

9.7 Governing Law. The validity, interpretation, construction and performance of this document shall be governed by the laws of the United States of America.

9.8 Entire Contract. This Contract represents the parties' final and complete understanding of this job and the subject matter discussed in this Contract. This Contract supersedes all other contracts (both written and oral) between the parties.



Acme LLC.

Corporation Corp.
Table of contents
Brand Ambassador Proposal Template
Use this brand ambassador proposal now for free

When constructing a brand ambassador proposal, you want to highlight your key strengths and display why you are the best pick for the job. Having a great brand ambassador proposal can be the reason why a brand selects you over another candidate.

How exactly do you go about writing a perfect brand ambassador proposal? 

In this article we’ll cover:

  • What a brand ambassador proposal template is
  • Who might need a brand ambassador proposal template
  • What you should include in your brand ambassador proposal template
  • Our six top tips for writing a brand ambassador proposal template
  • Nine benefits of using a brand ambassador proposal template
  • Why you should use Bonsai to create your brand ambassador proposal template
  • Frequently asked questions.

Let’s dive in!

What Is a Brand Ambassador Proposal Template?

A brand ambassador proposal template is a document that functions as a guideline for your own brand ambassador proposal. This template allows you to structure your proposal correctly and ensures that you’re covering all your bases. 

Taking a brand ambassador proposal template and editing it to fit the specifications of your chosen brand is an excellent way to create a memorable and detail-oriented brand ambassador proposal.

Note: Sign up for Bonsai to download this free proposal template and start creating a unique brand ambassador proposal, today.

two men walking in a dim hallway

Who needs a Brand Ambassador Template?

Anybody looking to work as a brand ambassador can benefit from a brand ambassador template. When drafting a brand ambassador proposal, it is easy to feel lost and confused. 

What information do you need to include? How do you piece it together in a logical order? 

This is where a brand ambassador template comes in. This template will allow you to fill in information as you go, making alterations where necessary.

What to Include in the Brand Ambassador Proposal Template

You’ve started working on your brand ambassador proposal template, but now you’re faced with a new challenge: what do you include? 

Whether you’re new to writing brand ambassador proposals or just want to make some edits to an old proposal, these basic topics are a great start when it comes to creating a great proposal. 

1. Cover Letter

Your cover letter is your virtual first impression — make it a good one. 

Writing a cover letter specific to your chosen brand and highlighting why you are the perfect fit will turn heads and increase the chance of your proposal being accepted. 

cover page of a brand ambassador proposal
Brand Ambassador Template example

2. Campaign Goals

Providing detailed goals that you aim to achieve is a great way to display your understanding of the brand and what it stands for. 

Personalize these goals to match the brand’s overall mission — this will show that you and your goals are a great fit for the company. 

a woman holding a squeeze tube

3. Strategy and Deliverables

This is the section where you’re going to outline what your strategies are when it comes to achieving your goals. 

Outlining practical measures that you will take as a brand ambassador, such as content distribution methods and promotional work, is going to show the brand what they can expect from you. 

4. Timelines

Brands will likely want to see when they can expect certain goals to be reached. Including a detailed and realistic timeline of when you aim to complete projects displays your planning skills and allows the brand to see if your schedules and timelines align. 

5. Case Studies

Proof of what you have achieved as an ambassador for other brands is a great way to turn heads. 

Outline your past experience as a brand ambassador, and detail what you were able to achieve in that role. 

Statistics are a real eye-catcher, so include them when you can! 

instructions on how to add case studies on your brand ambassador proposal

Bonsai Top Tip: Showcase the impact your work has had on other brands by using numbers and metrics–nothing convinces more than real life results!

6. Pricing

Now that you’ve shown why you’re the perfect fit as a brand ambassador, it’s time to discuss pricing. 

You can offer a variety of different services at various price points and allow the brand to select one. This is also a good opportunity to discuss brand merchandise, and how this may factor into your payment. 

How to Write a Brand Ambassador Proposal Template

Now you know what to include in your brand ambassador proposal, but how do you go about writing it? 

The finer details may make or break your brand deal, so be sure to polish this proposal until it shines.

Bonsai Top Tip: A brand ambassador contract can set the perfect tone for starting new projects. Download this free template to ease the process of drafting one. 

flat lay of groom's accessories

1. Find Out Exactly What the Client Wants

Take a look at the client and try to identify areas where they are struggling — this is where you can display how you will help them with this struggle. 

Having conversations with the client beforehand is a good way to gear your proposal towards areas where they are seeking assistance. 

2. Highlight What Sets You Apart

Chances are you’ll be up against some tough competition when submitting a brand ambassador proposal. To ensure you don’t get lost in a sea of proposals, make sure that you display what makes you unique and sets you apart. 

Demonstrate your specific talents and tactics that will elevate their branding.

instructions on highlight what sets you apart

Bonsai Top Tip: You can add a ‘why us?’ or ‘About us’ section on your proposal to highlight what sets you apart and how you can add value to them!

3. Show What You Love About Their Brand

Brands are naturally going to gravitate towards an ambassador who genuinely loves their products or services. Provide some information regarding your prior experience with the brand, and highlight aspects that you enjoy. 

Bonus points for anecdotes outlining how the brand was able to impact your life in a significant way. 

4. Create Workflows to Track Progress

Providing the brand with detailed workflows and timelines is going to allow them to see exactly what you can and intend to deliver. This also creates a sense of honesty and transparency regarding your work, which is something that brands will be on the lookout for. 

5. Align Your Design with the Brand Style Guide

Physical appearance is an often overlooked aspect when it comes to creating brand ambassador proposals. Having a clean and unique design that aligns with the style of the brand is a great way to make a lasting impression. 

Just be sure to keep it looking professional! 

6. Let Your Client Know What’s Next

If you end up getting hired as a brand ambassador — what comes next? Give the brand a brief outline of what your personal onboarding process looks like. 

Attaching your brand ambassador contract is also a great way to streamline the process. 

Benefits of using a Brand Ambassador Proposal Template

How can a brand ambassador proposal template help you write a truly incredible proposal, and what benefits come along with using one of these templates? 

Let’s take a look at some of the key ways that a brand ambassador proposal template will help you. 

1. Time-Saving and Efficient Document Creation

Creating a document, headings, subheadings, and paragraphs of text can take a while. By using a brand ambassador proposal template, you’ve got a document with key points built in — all you have to do is customize it. 

2. Ensures Consistent and Professional Presentation

Having a brand ambassador proposal template will ensure your presentation is clear and professional. Each section will remain consistent in appearance, resulting in a put-together proposal. 

3. Provides a Structured Format for Essential Information

The structured format of a brand ambassador proposal template will place all of your essential information in the ideal spots. This means that clients won’t have to search through your proposal for crucial information. 

4. Helps Outline Clear Expectations and Terms

A brand ambassador proposal template’s inclusion of aspects such as payment and timelines is going to allow you to set clear expectations and terms. 

Whether it’s regarding finances or workload, having transparent expectations is crucial when becoming a brand ambassador. 

5. Offers Customization Options for Specific Campaigns

A brand ambassador proposal template is not set in stone — you can customize it to fit specific brands and campaigns. 

This means you’ll only need one template, but will be able to create a wide range of brand ambassador proposals. 

6. Reduces the Risk of Omitting Crucial Information

The structured format of a brand ambassador proposal template is going to ensure that you don’t leave out any crucial information. 

By filling out a template, each necessary aspect of a brand ambassador proposal will be covered, making sure you don’t forget anything. 

7. Enhances Communication Between Parties Involved

A detailed proposal that covers all your bases is going to demonstrate to the brand who you are and what you are offering the company. This cuts down on any unnecessary questions, emails, or phone calls regarding aspects of your proposal that weren’t quite clear and allows time for more productive conversations. 

8. Facilitates Quick Comparisons Between Different Proposals

Say a brand wants to compare another past ambassador’s experience to yours for the best fit. If your past experience is clearly labeled and easy to locate in your well-structured proposal, they won’t have to work too hard to find the information.  

9. Can Be Easily Adapted For Various Industries And Brands

You don’t have to waste time looking for an industry-specific proposal outline. A brand ambassador proposal template’s customization options mean that you can easily adapt it to suit different industries and brands. 

Creating a brand ambassador proposal template is simple with Bonsai 

Drafting a proposal from scratch every time you pitch to a new brand is tiring and tedious. The process becomes streamlined when you have an easily customizable template. 

Bonsai can resolve all your worries about documentation in just a few clicks with its ready-to-use, free templates for a brand ambassador proposal, and more. 

Here are three easy steps to get started:

  1. Sign up for free to Bonsai
  2. Find the best branding proposal template for you
  3. Customize it as per your preferences and client’s style

Bonsai makes it easy to create a winning proposal for every project. Simply visit the platform, tweak the template, and export your customized brand ambassador proposal PDF in a few clicks. 

Browse through Bonsai’s collection of related templates for invoices, contracts, quotations, and more to skip all the legwork for your business and focus on doing what you enjoy. 

Note: Do you want to create a solid agreement for a branding project? Check out the branding contract template

Frequently Asked Questions
Questions about this template.

How do you write a brand ambassador proposal?

The easiest way to write your brand ambassador proposal is using Bonsai's free proposal templates. Our templates allow you to easily outline the main elements like your cover letter, campaign goals, strategy, timelines, case studies as well as pricing. And don't forget a call to action to get the ball rolling!

How do you ask a company to be a brand ambassador?

The best way to ask a company to be a brand ambassador is to reach out to them via email or social media. Sending over a brand ambassador proposal right off the bat will increase your chances of hearing back.

How do I sell myself as a brand ambassador?

Brands are more likely to consider you for an embassador program if you demonstrate your passion for their business sharing your own experiences with the brand. Use Bonsai' free ambassador proposal to share your ideas and highlight the benefits you would bring to the project.

What does a brand ambassador do?

A brand ambassador is responsible for helping to build a company’s brand identity via both online and offline channels. Brand ambassadors use their influence to achieve varied goals, such as increasing sales, boosting traffic, enhancing online presence, and other growth goals.