Free Interior Design Proposal Template

Fully editable with custom branding and templated offering.

Free Interior Design Proposal Template

Fully editable with custom branding and templated offering.


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First Name
Last Name
Acme LLC.
First Name
Last Name
Corporation Corp.
First Name
Last Name
Acme LLC.
First Name
Last Name
Corporation Corp.

Free Interior Design Proposal Template

Fully editable with custom branding and templated offering.

Free Interior Design Proposal Template

Fully editable with custom branding and templated offering.

Bonsai has helped create 1,023,928 documents and counting.

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Date: March 8th 2023



Acme LLC.

Corporation Corp.

This Contract is between Client (the "Client") and Acme LLC, a California limited liability company (the "Coach").

The Contract is dated January 23, 2023.


1.1 Project. The Client is hiring the Coach to develop a coaching relationship between the Client and Coach in order to cultivate the Client's personal, professional, or business goals and create a plan to achieve those goals through stimulating and creative interactions with the ultimate result of maximizing the Client's personal or professional potential.

1.2 Schedule. The Coach will begin work on February 1, 2023 and will continue until the work is completed. This Contract can be ended by either Client or Coach at any time, pursuant to the terms of Section 4, Term and Termination.

The Coach and Client will meet by video conference, 4 days per month for 2 hours.

1.3 Payment. The Client will pay the Coach an hourly rate of $150. Of this, the Client will pay the Coach $500.00 (USD) before work begins.

1.4 Expenses. The Client will reimburse the Coach's expenses. Expenses do not need to be pre-approved by the Client.

1.5 Invoices. The Coach will invoice the Client in accordance with the milestones in Section 1.3. The Client agrees to pay the amount owed within 15 days of receiving the invoice. Payment after that date will incur a late fee of 1.0% per month on the outstanding amount.

1.6 Support. The Coach will not be available by telephone, or email in between scheduled sessions.


- A coaching relationship is a partnership between two or more individuals or entities, like a teacher-student or coach-athlete relationship. Both the Client and Coach must uphold their obligations for the relationship to be successful.

- The Coach agrees to maintain the ethics and standards of behavior established by the International Coaching Federation (ICF).

- The Client acknowledges and agrees that coaching is a comprehensive process that may explore different areas of the Client's life, including work, finances, health, and relationships.

- The Client is responsible for implementing the insights and techniques learned from the Coach.


3.1 Overview. This section contains important promises between the parties.

3.2 Authority To Sign. Each party promises to the other party that it has the authority to enter into this Contract and to perform all of its obligations under this Contract.

3.3 Coach Has Right To Give Client Work Product. The Coach promises that it owns the work product, that the Coach is able to give the work product to the Client, and that no other party will claim that it owns the work product. If the Coach uses employees or subcontractors, the Coach also promises that these employees and subcontractors have signed contracts with the Coach giving the Coach any rights that the employees or subcontractors have related to the Coach's background IP and work product.

3.4 Coach Will Comply With Laws. The Coach promises that the manner it does this job, its work product, and any background IP it uses comply with applicable U.S. and foreign laws and regulations.

3.5 Work Product Does Not Infringe. The Coach promises that its work product does not and will not infringe on someone else's intellectual property rights, that the Coach has the right to let the Client use the background IP, and that this Contract does not and will not violate any contract that the Coach has entered into or will enter into with someone else.

3.7 Client-Supplied Material Does Not Infringe. If the Client provides the Coach with material to incorporate into the work product, the Client promises that this material does not infringe on someone else's intellectual property rights.


This Contract is ongoing until it expires or the work is completed. Either party may end this Contract for any reason by sending an email or letter to the other party, informing the recipient that the sender is ending the Contract and that the Contract will end in 7 days. The Contract officially ends once that time has passed. The party that is ending the Contract must provide notice by taking the steps explained in Section 9.4. The Coach must immediately stop working as soon as it receives this notice unless the notice says otherwise.

If either party ends this Contract before the Contract automatically ends, the Client will pay the Contractor for the work done up until when the Contract ends. The following sections don't end even after the Contract ends: 3 (Representations); 6 (Confidential Information); 7 (Limitation of Liability); 8 (Indemnity); and 9 (General).


The Client is hiring the Coach as an independent contractor. The following statements accurately reflect their relationship:

- The Coach will use its own equipment, tools, and material to do the work.

- The Client will not control how the job is performed on a day-to-day basis. Rather, the Coach is responsible for determining when, where, and how it will carry out the work.

- The Client will not provide the Coach with any training.

- The Client and the Coach do not have a partnership or employer-employee relationship.

- The Coach cannot enter into contracts, make promises, or act on behalf of the Client.

- The Coach is not entitled to the Client's benefits (e.g., group insurance, retirement benefits, retirement plans, vacation days).

- The Coach is responsible for its own taxes.

- The Client will not withhold social security and Medicare taxes or make payments for disability insurance, unemployment insurance, or workers compensation for the Coach or any of the Coach's employees or subcontractors.


6.1 Overview. This Contract imposes special restrictions on how the Client and the Coach must handle confidential information. These obligations are explained in this section.

6.2 The Client's Confidential Information. While working for the Client, the Coach may come across, or be given, Client information that is confidential. This is information like customer lists, business strategies, research & development notes, statistics about a website, and other information that is private. The Coach promises to treat this information as if it is the Coach's own confidential information. The Coach may use this information to do its job under this Contract, but not for anything else. For example, if the Client lets the Coach use a customer list to send out a newsletter, the Coach cannot use those email addresses for any other purpose. The one exception to this is if the Client gives the Coach written permission to use the information for another purpose, the Coach may use the information for that purpose, as well. When this Contract ends, the Coach must give back or destroy all confidential information, and confirm that it has done so. The Coach promises that it will not share confidential information with a third party, unless the Client gives the Coach written permission first. The Coach must continue to follow these obligations, even after the Contract ends. The Coach's responsibilities only stop if the Coach can show any of the following: (i) that the information was already public when the Coach came across it; (ii) the information became public after the Coach came across it, but not because of anything the Coach did or didn't do; (iii) the Coach already knew the information when the Coach came across it and the Coach didn't have any obligation to keep it secret; (iv) a third party provided the Coach with the information without requiring that the Coach keep it a secret; or (v) the Coach created the information on its own, without using anything belonging to the Client.

6.3 Third-Party Confidential Information. It's possible the Client and the Coach each have access to confidential information that belongs to third parties. The Client and the Coach each promise that it will not share with the other party confidential information that belongs to third parties, unless it is allowed to do so. If the Client or the Coach is allowed to share confidential information with the other party and does so, the sharing party promises to tell the other party in writing of any special restrictions regarding that information.


Neither party is liable for breach-of-contract damages that the breaching party could not reasonably have foreseen when it entered this Contract.


8.1 Overview. This section transfers certain risks between the parties if a third party sues or goes after the Client or the Coach or both. For example, if the Client gets sued for something that the Coach did, then the Coach may promise to come to the Client's defense or to reimburse the Client for any losses.

8.2 Client Indemnity. In this Contract, the Coach agrees to indemnify the Client (and its affiliates and their directors, officers, employees, and agents) from and against all liabilities, losses, damages, and expenses (including reasonable attorneys' fees) related to a third-party claim or proceeding arising out of: (i) the work the Coach has done under this Contract; (ii) a breach by the Coach of its obligations under this Contract; or (iii) a breach by the Coach of the promises it is making in Section 3 (Representations).

8.3 Coach Indemnity. In this Contract, the Client agrees to indemnify the Coach (and its affiliates and their directors, officers, employees, and agents) from and against liabilities, losses, damages, and expenses (including reasonable attorneys' fees) related to a third-party claim or proceeding arising out of a breach by the Client of its obligations under this Contract.


9.1 Assignment​. This Contract applies only to the Client and the Coach. Neither the Client nor the Coach can assign its rights or delegate its obligations under this Contract to a third-party (other than by will or intestate), without first receiving the other's written permission.

9.2 Arbitration. As the exclusive means of initiating adversarial proceedings to resolve any dispute arising under this Contract, a party may demand that the dispute be resolved by arbitration administered by the American Arbitration Association in accordance with its commercial arbitration rules.

9.3 Modification; Waiver. To change anything in this Contract, the Client and the Coach must agree to that change in writing and sign a document showing their contract. Neither party can waive its rights under this Contract or release the other party from its obligations under this Contract, unless the waiving party acknowledges it is doing so in writing and signs a document that says so.

9.4. Noticies.

(a) Over the course of this Contract, one party may need to send a notice to the other party. For the notice to be valid, it must be in writing and delivered in one of the following ways: personal delivery, email, or certified or registered mail (postage prepaid, return receipt requested). The notice must be delivered to the party's address listed at the end of this Contract or to another address that the party has provided in writing as an appropriate address to receive notice.

(b) The timing of when a notice is received can be very important. To avoid confusion, a valid notice is considered received as follows: (i) if delivered personally, it is considered received immediately; (ii) if delivered by email, it is considered received upon acknowledgement of receipt; (iii) if delivered by registered or certified mail (postage prepaid, return receipt requested), it is considered received upon receipt as indicated by the date on the signed receipt. If a party refuses to accept notice or if notice cannot be delivered because of a change in address for which no notice was given, then it is considered received when the notice is rejected or unable to be delivered. If the notice is received after 5:00pm on a business day at the location specified in the address for that party, or on a day that is not a business day, then the notice is considered received at 9:00am on the next business day.

9.5 Severability. This section deals with what happens if a portion of the Contract is found to be unenforceable. If that's the case, the unenforceable portion will be changed to the minimum extent necessary to make it enforceable, unless that change is not permitted by law, in which case the portion will be disregarded. If any portion of the Contract is changed or disregarded because it is unenforceable, the rest of the Contract is still enforceable.

9.6 Signatures. The Client and the Coach must sign this document using Bonsai's e-signing system. These electronic signatures count as originals for all purposes.

9.7 Governing Law. The validity, interpretation, construction and performance of this document shall be governed by the laws of the United States of America.

9.8 Entire Contract. This Contract represents the parties' final and complete understanding of this job and the subject matter discussed in this Contract. This Contract supersedes all other contracts (both written and oral) between the parties.



Acme LLC.

Corporation Corp.
Table of contents

What is an Interior Design Proposal?

An interior design proposal is a document that’s drafted for a client in need of interior design services. It’s a key step in the sales process for any interior designer and an essential part of the potential customer’s decision making process. 

You want to make sure that your interior design proposal is thorough and well-structured, and generally a great first impression that highlights the value of your collaboration.

beautiful interior design to make your interior design proposal stand out

What to Include in the Interior Design Proposal

Make sure you’re ticking all the boxes with your interior design proposal. This way, the client has all the necessary information to make their decision.

Here’s what you should be including when writing proposals:

Cover letter

We previously mentioned how your project proposal is your businesses’ first impression with prospective clients. Well, if the interior design proposal is the first handshake—the cover letter is the smile before the handshake.

A cover letter is the first thing potential clients encounter when picking up your proposal, and it’s what helps them decide whether to continue reading and evaluating your project proposal. A weak cover page will likely lead to your interior design proposal being tossed aside—and with it the chances of your interior design services being chosen.

the cover page of an interior design proposal, including an image from past interior design projects

Executive summary

Next up is an executive summary of your interior design proposal—what the client can expect from the following pages.

An interior design proposal’s executive summary requires the same info as any other executive summary—it rounds up the most important information from the proposal. It sets the reader up for what they can expect to learn from your proposal.

Company overview

This is your chance to introduce your company and how you work. If you’re a one-person business, this is a great time to let your personality and passion shine through. Here are some suggestions for what to include in your company overview:

  • Basic information: like where you’re located, when the business was founded, what industry you mostly work in, and more
  • Mission statement: this helps prospective clients understand what your business is about
  • Business structure: this provides insight on how your company is structured and how that affects, if at all, your service delivery
  • Future goals: show where your business is looking to head in the future

Overall, you want to provide a background on your company in your design proposal, and let your personality shine through. People buy from people.

Team members

Here you can introduce the individuals at your company—whether that’s just you or a whole team of interior designers.

This allows prospective clients to better understand who it is they’ll be working with, and who the person behind the proposal is. You want to reassure them of your experience, and make them feel like their project is in safe hands with you.

Here are a couple of things you could look to include when talking about yourself and other team members:

  • Name and photo: for LinkedIn stalking purposes, of course—and because this increases the clients familiarity with your organization. Smiley faces are always better than lines and lines of text—images help readers retain up to 65% of the information three days later, as opposed to 10% when including only text.
  • Role in the organization: to show potential clients who it is they’ll be working with on different parts of the interior design project.
  • Biography: include some background information on each team member, such as experience, education, and interests. Depending on what information you’ve gathered about the client and their project, you can add details like fun facts or party tricks to make your team seem more approachable..

It’s up to you how to format this layout and what information to include. You may choose to only include team members that will be working on the project at hand, or you may decide to include the whole team. 

Previous projects

The key to winning new clients and new projects lies in your previous clients and  projects. It's essential to showcase your previous work in order to give potential clients an example of past work you’ve completed. 

Testimonials from previous projects and an image of a walk in wardrobe from an interior design project

Every project is a case study when it comes to interior design, and your before and after pictures are an essential marketing tool. Taking advantage of the different types of projects you’ve completed are a key asset in your sales portfolio. 

Ensure you’ve got permission from your previous clients to use images from their project. 

Note: Bonsai’s free interior design contract includes a clause that ensures you can use images from the projects you undertake. If your previous contracts don’t include this, reach out to previous clients to make sure they’re happy for you to use images from their project.

Project summary

This is where you detail your plans for their interior design project. You take all the information available to you, and create a plan for how your team will approach the project. Here are some key aspects to include:

  • Scope of work: this doesn’t require too much detail at this point, but it’s good to set expectations in relation to the interior design project
  • Specific milestones: lets the client know how you’ll keep them updated on the project
  • Timeline: provides information on when you’ll be able to complete the project
  • Examples: such as mock-ups to show the client what they can expect the final project to look like

This is by no means a complete or exhaustive summary of all the aspects of the potential project. It’s merely to set expectations and provide the client with an idea of how you intend to go about their project.

Pricing details

Finally, you want to set expectations when it comes to pricing details. You don’t need to provide an exact breakdown or fixed price quote, but it's a good idea to include some pricing information.

This ensures that the prospective client has a ballpark figure of what your services cost and how it fits into their working budget. This is also where you include any payment terms you think should be communicated upfront. 

How to Write an Interior Design Proposal

When it comes to writing an interior design proposal, there are some best practices to stick to. Following these guidelines will ensure you create project-winning proposals every single time.

You always want to remember that the aim of any business proposal is to win over the client. You want to highlight why your services are better than other interior designers’, and why working together will help your client reach their goals. 

eight green chairs around a white table show the talent of an interior designer, who also added a round mirror and and big plants

It’s an opportunity to flex your interior design muscles, so don’t be shy. Here are some of our top tips:

1. Find out exactly what the client wants

Although some things may change throughout the interior design process, initially your client has an idea of what they’re looking for. They know why they’re hiring an interior designer, and they know what their goals for the project are. 

One of the most important jobs when drafting an interior design proposal is sourcing and utilizing that information. Get a little scrappy with how you find these details as a proposal is often the first contact you have with a prospective customer. 

Sometimes, businesses will invite proposals for a specific project. If this is the case, they’ll likely include the necessary info to construct your proposal. 

However, when working with smaller clients you’re less likely to receive such a detailed project overview. In this case, you may choose to independently research the prospective client or reach out to ask a couple of preliminary questions.

If not, it’s a good idea to consider their:

  1. Objectives: find out what it is they’re looking to achieve, not only the short-term, but also in the long-run. It’s important to understand how your project fits into their wider business objectives.
  2. Budget: if your services are out of their budget, it’s likely that working together is off the cards. Wait until you’re both in a better position to meet each other's business needs, or consider providing a scope of work or payment plan that fits their budget.
  3. Stakeholders: consider who it is you’ll be talking to as you should aim to cater your message to that individual or group. This helps when deciding how to phrase things and what tone to use in your delivery. It also helps determine which parts of your proposal you should focus on most heavily.

Keeping these points in mind will help you deliver a proposal that ticks all your client’s boxes. In order to provide the ideal service, you need to understand what constitutes ideal in the client’s book. You’re not creating an interior design proposal that you love—you’re creating one that they’ll love. 

That being said, what you love doesn’t need to be mutually exclusive. You always want to stand out, which leads us to our next point.

2. Highlight what sets you apart 

It’s important to clearly lay out why you’re the best person for the job. You’re not the only interior design specialist or interior design firm throwing your hat in the ring, but you want to assure the potential client that you’re the best.

This is where you need to highlight your USPs. Whether they’re general or project-specific, they need to set you apart from the competition. This could look like:

“We’re partnered with suppliers all over the world to ensure our clients have access to the resources and materials to make their dream space come to life.”

Or maybe:

“We use bespoke interior design software to create 3D models of your space 3x faster than anyone else on the market.”

Whatever makes your interior design process unique, include it in your proposal. When all’s said and done, you want to ensure the prospective client has no other option than to go with your services. 

this image shows an office full of statement furniture and leafy plants that's been designed by an interior designer

3. Be specific, but avoid jargon

You want to ensure prospective clients feel safe leaving their interior design project in your hands. You don’t want to confuse them with industry jargon and confusing processes. The fine details are yours to consider, the client is likely more interested in the bigger picture.

Including more details doesn’t guarantee a better understanding of your interior design creative process. Nor does it mean more business or more clients. Writing a project proposal is all about communication—it’s often as hard to decide what not to include as it is to decide what to include.

The line between too many details and just enough details is very thin, and it’s up to you to strike the right balance.

4. Include a call to action to your interior design services

Ideally—after reading your proposal—prospective clients would jump to call or email you. This is harder to do if you don’t include any contact information, so make sure to provide information on how to reach you.

When doing this, also nudge them towards what you want them to do—contract your services. Make it as easy as possible for clients to express their interest, and make sure to be snappy with replies. 

A strong first impression is great—but it’s important to dazzle throughout the entire process in order to secure the project and create lasting business relationships.

Creating an Interior Design Proposal is Simple with Bonsai 

There is another way to send out well-structured, informative, and convincing project proposals that involves a lot less effort. Bonsai’s free proposal templates—including interior design proposal templates and more—are a quick and simple way to create impactful proposals.

Here’s how to speed up your interior design proposal process:

  1. Sign up for free to the Bonsai platform
  2. Find your desired project proposal
  3. Edit it to meet your proposal needs

That’s it—then you’ve got an interior design proposal that’s ready to send out to potential clients. Bonsai also has you covered for the next step with new clients, with an interior design contract template that ensures you’re fully covered and protected from any misunderstandings.

Interior Design Proposal FAQs

How long is an interior designer proposal?

There’s no exact word count for an interior design proposal. You want to make sure your proposal provides enough information without being so long it becomes exhausting to read.

Consider this: would you want to read your interior design proposal cover to cover? Is every word adding value?

If you responded negatively to either of these questions, you might want to make a couple changes to your interior design proposal.

What should be included in an interior designers’ proposals?

When you create an interior design proposal, make sure to include the following:

  1. Cover letter
  2. Executive summary
  3. Company overview
  4. Design team members
  5. Previous projects
  6. Project summary
  7. Pricing details

This ensures you cover all the bases when it comes to clearly communicating your interior design offerings.

Frequently Asked Questions
Questions about this template.