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Freelancers join this industry for various reasons. For many of them, the freedom to work outside of the 9-5 framework is too good to turn down. However, many freelancers soon struggle to make ends meet mainly because of poor time management.

In many ways, how you manage your time determines the direction that your freelance career as an advertiser will take. Therefore, invest in writing an excellent advertising proposal that shapes your career by helping you to utilize your time more effectively.

An advertising proposal explains an advertising consultancy content and methods for effective and efficient awareness. While competing with a leading rival consultant, the agency might decide to use this proposal to win new clients. Also, old or existing clients' evaluation takes place with the project. You are to attract a lot of clients to your business with the plan.

Therefore, make your advertising proposal to be unique. You should also have a different proposal for different marketing and remember to include all marketing needs. Mutual agreement is established between you as a freelancer and clients with an advertising proposal. It is a specific way to address your business strategy, goals, requirements, and services for your customers.

Below are the different ways that advertising proposal can help you manage time well.

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1. Reduces time wasted in multitasking

Many freelancers would tell you that multitasking is good. They are probably true. However, you cannot spend your entire day on more than one task at a time. Most times, you would need to focus on a single task. Finish that task first before moving on to the next one.

With the help of the proposal, you can manage your time more efficiently. For example, through the proposal, you ask for and get all the information you need early. Thereafter, you spend the rest of your time using the information to create the ad that your client needs.

2. Eliminates distractions

Distractions could be just as detrimental as poor time management in your career as a freelance advertiser. For most freelancers, the biggest distractions are on social media. The advertising proposal you just wrote and shared with the client can help you to narrow down on your priorities.

Consequently, you have little time to waste on social media and other forms or sources of distractions until you complete your work. Distractions will often kill your productivity. It is worth noting that unnecessary meetings are also distractions! Avoid them!

3. Approach freelance advertising as a job

It is true that, in freelancing, you are your own boss. That said, you need to discipline yourself to stop viewing it as anything other than a job. Freelancing is not a hobby, especially if you rely on it for your upkeep. For this reason, you should take great care of what puts food on your table.

Treat it the way you would any other job, which requires your complete and unwavering dedication. Put in the long hours, if need be. In the beginning, you would need to do more to bring this baby to its feet. Hang in there since the rewards are worth all your sacrifices.

In all this, remember that the advertising proposal will tell others what you think of your career.

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4. Let clients know your schedule

Additionally, let all your clients know your schedule. Most importantly, share your schedule with the current client whose project you are working on. In freelancing, you will often need to be as flexible as possible. However, be careful not to procrastinate in the face of all that flexibility. What is the best solution for this problem? First, set a schedule. Secondly, stick to that schedule no matter what. For the most part, you will be working when your clients are awake, unless you operate in different time zones.

Lastly, remember to talk to clients about the days you will take off. In the advertising proposal, you have a platform you can use to mention the need for a break. Find a good way of introducing this topic. After all, clients also appreciate the fact that you need to be at your best to deliver the results they crave. Nevertheless, use the proposal to demonstrate the fact that you use your time wisely. Clients will respond to you positively, which would then be a massive boost to your career as a freelance advertiser.

5. Write an overview of your proposal

In this section, you will introduce your suggestions and offers, which play a crucial role in winning new clients. For instance, a C-Bed company offers different beddings, pillows, and cushions. To give customers a special offer via our business. Also, to focus on our clients and create awareness of our products to both our new and existing clients. Which will make their business grow and develop.

6. Introduction 

Explain your products and identify your customers' needs. It is essential to make them know that you are aware of their present view on your advertising status. For example, C Bed is a full-service advertising agency founded in 2011 in Washington DC, USA. You will get different marketing and advertising services in the freelancing world like logos, graphics, social media marketing, and website design. We offer our services at a lower price compared to other agencies. 

7. List goals in your advertising proposal

You must state the benefit they will derive if they decide to accept your offer. For example, the company aims to help our customers through our Ad campaign to yield a profitable ROI (Return Of Investment), boost their database, and improves sales. In the next three months, we hope to improve our service awareness by 40% in the target market. 

8. Present your advertising plans with cost

To meet the target market in freelancing business; we have the following market strategies to advertise: 

Photoshoot: we make a photoshoot of the warehouse and the products that are inside it. We need the following:

  • An outside photo of the store 
  • The store owner photo 
  • The pictures of the available items in the store photos like throws, bedding, and a lot more. 

All the photos will be used in magazines, flyers, billboards, and other advertising media. 

Logo design: the first step of advertisement is to create a distinctive and catching logo for your freelancing products because a good logo gives your brand recognition. We have new ideas on logo design based on our research on colors that attract women and children. This one will be used alongside the photos of the items in the store, the interior store photos, and exterior store photos with the store owner. 

9. Create the ad campaign

Design the relevant content for various advertising media. 

  • Print Media: our professional and experienced freelance designers will create an eye-catchy and mind pleasing advertisement on posters, flyers, and newspaper ads.
  • Social media: social media has the most significant number of users across the globe. Our product banners are placed all over different social media platforms. 


As a freelancer, you should make your advertising proposal to be winning by following our standard advertising proposal template. Then you should describe your targeted audience to make your advertisement to be effective. Finally, ensure your client understands what your ad is proposing.