Now that you already learned how to get into photography and have chosen the type of photography you want to focus on, the next thing you need to know is how to write a winning bio. Creating a photographer bio or profile that presents your professional persona – in a way that will win you clients and help you when drafting scope of work templates or quote templates – involves more than you think.
In fact: Users spend an average of 5.59 seconds looking at a website’s written content. This means, if you want to show your audience who you are, besides your gorgeous photos, you’ll have to make a great impression – fast.
In this article, we’ll learn everything you need to know, and outline some photographer bio ideas, so you can create an awesome photographer bio that is sure to give you the visibility you need to stand out, which in turn will help you send winning photography proposal templates that lead to signing the photography contract templates you've always dreamed of!
First off, where should you be putting your bios?
Even though a photo tells a thousand words, a photographer biography directs your potential clients or general audience in a specific way – to help them understand who you are and why they should hire you, besides being a brilliant photographer.
If you’re a photographer, you know how valuable Instagram is for exposure.
There’s no better place online to expand your network, find collaboration offers from agencies or become an influencer – this is the platform where all photographers are given the chance to really shine.
Your photographer “about me” section on your Instagram account is almost just as valuable as the photos you post. This is where you can begin building relationships with followers and passersby.
With over 500 million daily active users Instagram, you have the chance to show followers who you are and what your mission is through your 150-character-long photographer profile.
Once you grab your audience's attention through your well-crafted IG photographer biography, you can start looking at ways to organize your expenses and clients organized through Bonsai’s Freelance Expenses
We’ll look at methods on how to craft the perfect IG write-up with photographer bio examples in the next section.
The Photographer “About Me” page is often neglected.
However, if you’re running a business, you should be showing your clients who you are, what values you uphold and how you work in order to set a sturdy foundation and to help you stand out from your competition.
By giving your website bio some TLC and the right information and layout, you’ll have created a well-rounded marketing proposal that will provide the full picture of you for your potential clients.
Out of all the best apps for freelancers, you’ll be hard-pressed to find one that shares an inside look at how to write a bio.
That’s why we’re here.
In this list, you’ll find 6 simple steps to transforming your photographer bio into a winning piece of content to help up your game in freelance photography.
This should be an obvious start, however, the trick is how you introduce yourself.
The first line of your photographer “about me” section should be telling visitors who you are in a way that is friendly, unique and informative.
Think about the way you would introduce yourself to a person who has asked you what you do – then go from there. However, you can always play around with ideas – for instance instead of simply saying, “I’m a photographer” develop a sense of what photography means to you. So, “I capture beautiful moments between couples and families”.
With photographers, it’s important to mention what city you’re based in for client and photographer convenience.
Your photographer biography should include your past experiences, however, you can share this a number of ways. Either through a list, an overview of your work in general, or you could include a separate CV page.
One of the best ways to choose which experiences you want to incorporate is by going back through your organized set of past projects and choose which projects highlight your best features – which projects are you most proud of? Then, list or explain these accomplishments in a fun way.
You don’t need to be formal in your photographer profile – unless your client base is particularly professional. This is your place to be you. So, be comfortable and write the bio the same way you would speak.
This will help visitors feel comfortable as well.
For an inside look at how to set up your photography freelance career in a way that helps you win and keep clients, sign up for Bonsai for more tips, tricks, and tools.
Your bio should also be easy to find. Make sure it’s placed at the top of the website or a strip on a one-page scrolling site.
Simplicity is key when it comes to:
Your audience shouldn’t have to try too hard to figure out who you are and where to find information about you. Keep it simple, but still you.
If you’ve been recognized for your work, you should show this in your photographer profile. This can be in the second line of your bio such as, “I’m an award-winning photographer based in Seattle.” Then, include a picture of the award or badge below the bio.
Consider using client testimonials as they’re a great way to develop trust in your potential new clients.
Once you snag these new clients with your impressive awards and testimonials, you’ll need to keep up this professionalism. Make sure you have contracts prepared beforehand, like Bonsai’s contract templates, so you’re ready for every step – and every possibility.
Do you enjoy hiking or fishing?
Are you a fantastic cupcake baker?
While these personal details may be irrelevant to your job, they provide a humanistic feel to you as a freelancer which helps readers feel more drawn to and comfortable with you.
Briefly mentioning an interesting point about who you are and what you like to do outside of work makes you memorable – which is one of the tricks to being a truly successful freelancers
For more tips on how to be the best photography freelancer today, lean on Bonsai for industry-leading freelancing tools and information.
This will likely come easily for you.
Make sure your website’s visual elements are in tune with the atmosphere of the rest of your site.
In terms of fonts, make sure it’s easy to read so your visitors can digest your valuable information easily – and enjoyably.
While this article contains a lot of solutions and how-to’s, it’s important to keep in mind what you should be steering clear from as well.
Here are three don’ts you should avoid in your photographer bio.
Don’t take yourself too seriously and avoid self-important comments. People want to work with photographers who are easy to get along with and open to suggestions – the opposite of prima donnas.
A photographer bio example:
Too pompous is: “I ask myself every day if my photography is gallery or museum-worthy.”
One of the golden rules of writing online is to make your content easily digestible.
No one wants to read novels – be short and sweet.
While having fun and being yourself are important photographer bio ideas and guidelines, you need to take care of your writing as well.
Through Bonsai Freelancing Tools, you’ll be able to find a ton of resources that can help you avoid typos, grammatical errors, and bad translations. However, even with these tools on hand, if you’re not used to writing, you should always have a friend or editor look over your work.
Heck yes, you can!
Since your bio should be short n’ sweet and entirely you, there’s no way you can’t write your own bio, no matter how inexperienced at writing you are.
However, if you feel more comfortable hiring a professional writer, there’s no shame in that, either. This is your bio – your rules (as long as you have solid guidelines to lead you to success.)
Want more guides to a successful freelance career in photography? Head on over to Bonsai – we’ll take care of you so you can focus on your craft.
A verbal contract (formally called an oral contract) refers to an agreement between two parties that's made —you guessed it— verbally.
Formal contracts, like those between an employee and an employer, are typically written down. However, some professional transactions take place based on verbally agreed terms.
Freelancers are a good example of this. Often, freelancers will take on projects having agreed on the terms and payment via the phone, or an email. Unfortunately, sometimes clients don't pull through on their agreements, and hardworking freelancers can find themselves out of pocket and wondering whether a legal battle is worth all the hassle.
The main differences between written and oral contracts are that the former is signed and documented, whereas the latter is solely attributed to verbal communication.
Verbal contracts are a bit of a gray area for most people unfamiliar with contract law —which is most of us, right?— due to the fact that there's no physical evidence to support the claims made by the implemented parties.
For any contract (written or verbal) to be binding, there are four major elements which need to be in place. The crucial elements of a contract are as follows:
Therefore, an oral agreement has legal validity if all of these elements are present. However, verbal contracts can be difficult to enforce in a court of law. In the next section, we take a look at how oral agreements hold up in court.
Most business professionals are wary of entering into contracts orally because they can difficult to enforce in the face of the law.
If an oral contract is brought in front of a court of law, there is increased risk of one party (or both!) lying about the initial terms of the agreement. This is problematic for the court, as there's no unbiased way to conclude the case; often, this will result in the case being disregarded. Moreover, it can be difficult to outline contract defects if it's not in writing.
That being said, there are plenty of situations where enforceable contracts do not need to be written or spoken, they're simply implied. For instance, when you buy milk from a store, you give something in exchange for something else and enter into an implied contract, in this case - money is exchanged for goods.
There are some types of contracts which must be in writing.
The Statute of Frauds is a legal statute which states that certain kinds of contracts must be executed in writing and signed by the parties involved. The Statute of Frauds has been adopted in almost all U.S states, and requires a written contract for the following purposes:
Typically, a court of law won't enforce an oral agreement in any of these circumstances under the statute. Instead, a written document is required to make the contract enforceable.
Contract law is generally doesn't favor contracts agreed upon verbally. A verbal agreement is difficult to prove, and can be used by those intent on committing fraud. For that reason, it's always best to put any agreements in writing and ensure all parties have fully understood and consented to signing.
Verbal agreements can be proven with actions in the absence of physical documentation. Any oral promise to provide the sale of goods or perform a service that you agreed to counts as a valid contract. So, when facing a court of law, what evidence can you provide to enforce a verbal agreement?
Unfortunately, without solid proof, it may be difficult to convince a court of the legality of an oral contract. Without witnesses to testify to the oral agreement taking place or other forms of evidence, oral contracts won't stand up in court. Instead, it becomes a matter of "he-said-she-said" - which legal professionals definitely don't have time for!
If you were to enter into a verbal contract, it's recommended to follow up with an email or a letter confirming the offer, the terms of the agreement , and payment conditions. The more you can document the elements of a contract, the better your chances of legally enforcing a oral contract.
Another option is to make a recording of the conversation where the agreement is verbalized. This can be used to support your claims in the absence of a written agreement. However, it's always best to gain the permission of the other involved parties before hitting record.
Fundamentally, most verbal agreements are legally valid as long as they meet all the requirements for a contract. However, if you were to go to court over one party not fulfilling the terms of the contract, proving that the interaction took place can be extremely taxing.
So, ultimately, the question is: written or verbal agreements?
Any good lawyer, contract law firm, or legal professional would advise you to make sure you formalize any professional agreement with a written agreement. Written contracts provide a secure testament to the conditions that were agreed and signed by the two parties involved. If it comes to it, a physical contract is much easier to eviden in legal circumstances.
Freelancers, in particular, should be aware of the extra security that digital contracts may provide. Many people choose to stick to executing contracts verbally because they're not sure how to write a contract, or they think writing out the contract terms is too complicated or requires expensive legal advice. However, this is no longer the case.
Today, we have a world of resources available at our fingertips. The internet is a treasure trove of invaluable information, platforms, and software that simplifies our lives. Creating, signing, and sending contracts has never been easier. What's more, you don't have to rely on a hiring a lawyer to explain all that legal jargon anymore.
There are plenty of tools available online for freelancers to use for guidance when drafting digital contracts. Tools like Bonsai provide a range of customizable, vetted contract templates for all kinds of freelance professionals. No matter what industry you're operating in, Bonsai has a professional template to offer.
A written contract makes the agreement much easier to prove the terms of the agreement in case something were to go awry. The two parties involved can rest assured that they're legal rights are protected, and the terms of the contract are sufficiently documented. Plus, it provides both parties with peace of mind to focus on the tasks at hand.
Bonsai's product suite for freelancers allows users to make contracts from scratch, or using professional templates, and sign them using an online signature maker.
With Bonsai, you can streamline and automate all of the boring back-office tasks that come with being a freelancer. From creating proposals that clients can't say no to, to sealing the deal with a professional contract - Bonsai will revolutionize the way you do business as a freelancer.
Why not secure your business today and sign up for a free trial?