CREATIVE RETAINER PROPOSAL

Creative Retainer Proposal

A proposal from Northwind Studio outlining an ongoing monthly creative retainer covering design, content, and brand support.

Retainer Overview

This proposal outlines the ongoing creative retainer Northwind Studio will run for Acme Co. It covers a defined block of monthly hours across a mix of design, content, and brand deliverables, with a standard turnaround and quarterly strategic reviews.

Objectives

• Give your team reliable creative capacity every month without hiring in-house.
• Deliver on-brand work that stays consistent across channels and formats.
• Turn scoped requests around quickly so campaigns and launches stay on schedule.
• Step back each quarter for a strategic review of what is working and what to shift.

Scope of Work

The retainer runs across three phases. Onboarding sets the foundation, monthly work delivers the ongoing output, and quarterly reviews keep the strategy aligned.

What is included

• Written brand style doc delivered during onboarding
• Defined monthly hours across design, content, and brand work
• Standard 5-day turnaround on scoped requests
• Quarterly strategic review call with your team
• Unused hours banked forward one month

Not included: paid ad spend, third-party stock and font licenses, rush upcharges (billed at 1.5×), and extended maintenance work beyond the retainer scope. New scope can be added in writing at any time.

Investment

The retainer is a fixed monthly fee, plus a one-time onboarding fee and quarterly review sessions. Line items below map to the phases in the scope of work.

Payment Schedule

Invoices are due within 15 days. Onboarding is scheduled within 2 weeks of signature, subject to the kickoff month you provide on the acceptance page.

Acceptance

To proceed, complete the fields below and sign. This proposal is valid for 30 days from the date on the cover.

PURCHASE ORDER NUMBER

PREFERRED KICKOFF MONTH