Coaching Feedback Form

Fully editable with custom branding. Send, print or embed online.

Coaching Feedback Form

Fully editable with custom branding. Send, print or embed online.


/5 - votes
Downloaded times
Use template
Legally vetted
Track opens & views

First Name
Last Name
Acme LLC.
First Name
Last Name
Corporation Corp.
First Name
Last Name
Acme LLC.
First Name
Last Name
Corporation Corp.

Coaching Feedback Form

Fully editable with custom branding. Send, print or embed online.

Coaching Feedback Form

Fully editable with custom branding. Send, print or embed online.

Bonsai has helped create 1,023,928 documents and counting.

Trusted by 500,000+
business owners

Date: March 8th 2023



Acme LLC.

Corporation Corp.

This Contract is between Client (the "Client") and Acme LLC, a California limited liability company (the "Coach").

The Contract is dated January 23, 2023.


1.1 Project. The Client is hiring the Coach to develop a coaching relationship between the Client and Coach in order to cultivate the Client's personal, professional, or business goals and create a plan to achieve those goals through stimulating and creative interactions with the ultimate result of maximizing the Client's personal or professional potential.

1.2 Schedule. The Coach will begin work on February 1, 2023 and will continue until the work is completed. This Contract can be ended by either Client or Coach at any time, pursuant to the terms of Section 4, Term and Termination.

The Coach and Client will meet by video conference, 4 days per month for 2 hours.

1.3 Payment. The Client will pay the Coach an hourly rate of $150. Of this, the Client will pay the Coach $500.00 (USD) before work begins.

1.4 Expenses. The Client will reimburse the Coach's expenses. Expenses do not need to be pre-approved by the Client.

1.5 Invoices. The Coach will invoice the Client in accordance with the milestones in Section 1.3. The Client agrees to pay the amount owed within 15 days of receiving the invoice. Payment after that date will incur a late fee of 1.0% per month on the outstanding amount.

1.6 Support. The Coach will not be available by telephone, or email in between scheduled sessions.


- A coaching relationship is a partnership between two or more individuals or entities, like a teacher-student or coach-athlete relationship. Both the Client and Coach must uphold their obligations for the relationship to be successful.

- The Coach agrees to maintain the ethics and standards of behavior established by the International Coaching Federation (ICF).

- The Client acknowledges and agrees that coaching is a comprehensive process that may explore different areas of the Client's life, including work, finances, health, and relationships.

- The Client is responsible for implementing the insights and techniques learned from the Coach.


3.1 Overview. This section contains important promises between the parties.

3.2 Authority To Sign. Each party promises to the other party that it has the authority to enter into this Contract and to perform all of its obligations under this Contract.

3.3 Coach Has Right To Give Client Work Product. The Coach promises that it owns the work product, that the Coach is able to give the work product to the Client, and that no other party will claim that it owns the work product. If the Coach uses employees or subcontractors, the Coach also promises that these employees and subcontractors have signed contracts with the Coach giving the Coach any rights that the employees or subcontractors have related to the Coach's background IP and work product.

3.4 Coach Will Comply With Laws. The Coach promises that the manner it does this job, its work product, and any background IP it uses comply with applicable U.S. and foreign laws and regulations.

3.5 Work Product Does Not Infringe. The Coach promises that its work product does not and will not infringe on someone else's intellectual property rights, that the Coach has the right to let the Client use the background IP, and that this Contract does not and will not violate any contract that the Coach has entered into or will enter into with someone else.

3.7 Client-Supplied Material Does Not Infringe. If the Client provides the Coach with material to incorporate into the work product, the Client promises that this material does not infringe on someone else's intellectual property rights.


This Contract is ongoing until it expires or the work is completed. Either party may end this Contract for any reason by sending an email or letter to the other party, informing the recipient that the sender is ending the Contract and that the Contract will end in 7 days. The Contract officially ends once that time has passed. The party that is ending the Contract must provide notice by taking the steps explained in Section 9.4. The Coach must immediately stop working as soon as it receives this notice unless the notice says otherwise.

If either party ends this Contract before the Contract automatically ends, the Client will pay the Contractor for the work done up until when the Contract ends. The following sections don't end even after the Contract ends: 3 (Representations); 6 (Confidential Information); 7 (Limitation of Liability); 8 (Indemnity); and 9 (General).


The Client is hiring the Coach as an independent contractor. The following statements accurately reflect their relationship:

- The Coach will use its own equipment, tools, and material to do the work.

- The Client will not control how the job is performed on a day-to-day basis. Rather, the Coach is responsible for determining when, where, and how it will carry out the work.

- The Client will not provide the Coach with any training.

- The Client and the Coach do not have a partnership or employer-employee relationship.

- The Coach cannot enter into contracts, make promises, or act on behalf of the Client.

- The Coach is not entitled to the Client's benefits (e.g., group insurance, retirement benefits, retirement plans, vacation days).

- The Coach is responsible for its own taxes.

- The Client will not withhold social security and Medicare taxes or make payments for disability insurance, unemployment insurance, or workers compensation for the Coach or any of the Coach's employees or subcontractors.


6.1 Overview. This Contract imposes special restrictions on how the Client and the Coach must handle confidential information. These obligations are explained in this section.

6.2 The Client's Confidential Information. While working for the Client, the Coach may come across, or be given, Client information that is confidential. This is information like customer lists, business strategies, research & development notes, statistics about a website, and other information that is private. The Coach promises to treat this information as if it is the Coach's own confidential information. The Coach may use this information to do its job under this Contract, but not for anything else. For example, if the Client lets the Coach use a customer list to send out a newsletter, the Coach cannot use those email addresses for any other purpose. The one exception to this is if the Client gives the Coach written permission to use the information for another purpose, the Coach may use the information for that purpose, as well. When this Contract ends, the Coach must give back or destroy all confidential information, and confirm that it has done so. The Coach promises that it will not share confidential information with a third party, unless the Client gives the Coach written permission first. The Coach must continue to follow these obligations, even after the Contract ends. The Coach's responsibilities only stop if the Coach can show any of the following: (i) that the information was already public when the Coach came across it; (ii) the information became public after the Coach came across it, but not because of anything the Coach did or didn't do; (iii) the Coach already knew the information when the Coach came across it and the Coach didn't have any obligation to keep it secret; (iv) a third party provided the Coach with the information without requiring that the Coach keep it a secret; or (v) the Coach created the information on its own, without using anything belonging to the Client.

6.3 Third-Party Confidential Information. It's possible the Client and the Coach each have access to confidential information that belongs to third parties. The Client and the Coach each promise that it will not share with the other party confidential information that belongs to third parties, unless it is allowed to do so. If the Client or the Coach is allowed to share confidential information with the other party and does so, the sharing party promises to tell the other party in writing of any special restrictions regarding that information.


Neither party is liable for breach-of-contract damages that the breaching party could not reasonably have foreseen when it entered this Contract.


8.1 Overview. This section transfers certain risks between the parties if a third party sues or goes after the Client or the Coach or both. For example, if the Client gets sued for something that the Coach did, then the Coach may promise to come to the Client's defense or to reimburse the Client for any losses.

8.2 Client Indemnity. In this Contract, the Coach agrees to indemnify the Client (and its affiliates and their directors, officers, employees, and agents) from and against all liabilities, losses, damages, and expenses (including reasonable attorneys' fees) related to a third-party claim or proceeding arising out of: (i) the work the Coach has done under this Contract; (ii) a breach by the Coach of its obligations under this Contract; or (iii) a breach by the Coach of the promises it is making in Section 3 (Representations).

8.3 Coach Indemnity. In this Contract, the Client agrees to indemnify the Coach (and its affiliates and their directors, officers, employees, and agents) from and against liabilities, losses, damages, and expenses (including reasonable attorneys' fees) related to a third-party claim or proceeding arising out of a breach by the Client of its obligations under this Contract.


9.1 Assignment​. This Contract applies only to the Client and the Coach. Neither the Client nor the Coach can assign its rights or delegate its obligations under this Contract to a third-party (other than by will or intestate), without first receiving the other's written permission.

9.2 Arbitration. As the exclusive means of initiating adversarial proceedings to resolve any dispute arising under this Contract, a party may demand that the dispute be resolved by arbitration administered by the American Arbitration Association in accordance with its commercial arbitration rules.

9.3 Modification; Waiver. To change anything in this Contract, the Client and the Coach must agree to that change in writing and sign a document showing their contract. Neither party can waive its rights under this Contract or release the other party from its obligations under this Contract, unless the waiving party acknowledges it is doing so in writing and signs a document that says so.

9.4. Noticies.

(a) Over the course of this Contract, one party may need to send a notice to the other party. For the notice to be valid, it must be in writing and delivered in one of the following ways: personal delivery, email, or certified or registered mail (postage prepaid, return receipt requested). The notice must be delivered to the party's address listed at the end of this Contract or to another address that the party has provided in writing as an appropriate address to receive notice.

(b) The timing of when a notice is received can be very important. To avoid confusion, a valid notice is considered received as follows: (i) if delivered personally, it is considered received immediately; (ii) if delivered by email, it is considered received upon acknowledgement of receipt; (iii) if delivered by registered or certified mail (postage prepaid, return receipt requested), it is considered received upon receipt as indicated by the date on the signed receipt. If a party refuses to accept notice or if notice cannot be delivered because of a change in address for which no notice was given, then it is considered received when the notice is rejected or unable to be delivered. If the notice is received after 5:00pm on a business day at the location specified in the address for that party, or on a day that is not a business day, then the notice is considered received at 9:00am on the next business day.

9.5 Severability. This section deals with what happens if a portion of the Contract is found to be unenforceable. If that's the case, the unenforceable portion will be changed to the minimum extent necessary to make it enforceable, unless that change is not permitted by law, in which case the portion will be disregarded. If any portion of the Contract is changed or disregarded because it is unenforceable, the rest of the Contract is still enforceable.

9.6 Signatures. The Client and the Coach must sign this document using Bonsai's e-signing system. These electronic signatures count as originals for all purposes.

9.7 Governing Law. The validity, interpretation, construction and performance of this document shall be governed by the laws of the United States of America.

9.8 Entire Contract. This Contract represents the parties' final and complete understanding of this job and the subject matter discussed in this Contract. This Contract supersedes all other contracts (both written and oral) between the parties.



Acme LLC.

Corporation Corp.
Table of contents

You take great pride in being a coach. You help clients see potential they didn't know they had, set and reach goals that once seemed impossible, and develop skills they never thought possible. You give them the tools and support they need to make lasting changes in their lives, businesses, and careers.

But how do you know if your coaching is truly effective? How can you be sure that you're making the impact you want to make and that your clients are getting the results they need?

A coaching feedback form helps you collect data about your client's experience with your coaching. It allows you to get the insights you need to continue honing your craft and making a difference in the lives of your clients.

In this comprehensive guide, we'll show you how to create a coaching feedback form that's both effective and easy to use. We'll cover everything from what questions to ask to how to distribute your form.

By the end of this guide, you'll have all the best coaching tools you need to create a feedback form that will help you deliver an even more impactful coaching experience for your clients.

Note: If you are a coach looking to build professionally looking forms for coaching feedback, try Bonsai's software. Our form builders lets you design stunning forms for you to send to clients and get feedback. Claim your 7-day free trial here.

How to create questions for a coaching feedback form

Think about the results you want to achieve from your coaching feedback form, and then craft questions that will help you get those results.

Your coaching feedback form should cover three main areas:

  • How your coaching has helped the client
  • What could be improved about your coaching
  • How likely the client is to recommend your coaching to others

When creating questions for your coaching feedback form, there are a few things you'll want to keep in mind:

  • Your questions should be specific to the coaching engagement. This means that they should be relevant to the goals, objectives, and outcomes of your coaching program.
  • They should be designed to elicit actionable feedback. They need to focus on what you can do to improve your coaching, rather than on general satisfaction levels.
  • They should be open-ended. This will allow your clients to provide detailed responses that will give you the insights you need to make improvements.
  • They should be framed in a way that invites honest and open responses. This means avoiding leading or loaded questions. Questions like, "Who's the best life coach?" or "Wasn't my coaching just great?" are likely to result in biased responses.

The last thing you want is for your clients to dread filling out your feedback form. Keep your questions short, sweet, and to the point. 

This will make them more likely to take the time to fill out your forms and provide feedback.

Examples of coaching evaluation questions for clients

Here are a few examples of questions you could ask on your coaching feedback form:

  • What was the most helpful part of our coaching relationship?
  • What could I have done differently to make our coaching more effective for you?
  • On a scale of 0-100, how likely are you to recommend my coaching to a friend or colleague?
  • What was your biggest accomplishment as a result of our coaching?
  • What goals did we achieve together that you're the most proud of?
  • If you could change one thing about our coaching, what would it be?
  • What value did you get from our coaching that you didn't expect?
  • Did we meet you expectations? And if so, what skills or knowledge did you develop as a result of our coaching?
  • On a scale of 0-100, how satisfied are you with the results of our coaching?
  • In what ways has your life changed as a result of our coaching?

The above questions are just a starting point. Once you've collected some initial feedback, you can use it to fine-tune your questions and get even more specific about the areas you want to focus on.

Note: Try Bonsai's suite of templates for coaches today. We have invoice, proposal, contract and coach intake form templates you can design and use to send to clients. Simplify these processes today with our tool. Claim your 7-day free trial here.

How to distribute your coaching feedback form?

Once you've created your coaching feedback form, it's time to distribute it to your clients. There are a few different ways you can do this:

  • Email: You can simply attach the form to an email and send it off to your clients.
  • Survey software: If you want to get a little more sophisticated, you can use survey software like SurveyMonkey or Typeform to create and distribute your form. This can be a good option if you want to collect responses electronically.
  • In-person: If you prefer to collect feedback in person, you can simply print out copies of your coaching feedback form and give them to your clients at the end of your coaching program.

Whichever method you choose, be sure to include clear instructions on how and when to fill out the form. You may also want to provide a deadline for submission.

That said, when should you send out your coaching feedback form?

One option is to distribute your form at the end of each coaching session. This is a great way to collect feedback in real-time and make sure that your clients are filling out the form when they're fresh off from their coaching experience.

You could also send out your form periodically, such as at the end of each month or after every few coaching sessions. This allows you to check in with your clients, track their progress, and get their feedback on an ongoing basis.

Another option is to wait until the end of the coaching program. This gives your clients and students more time to evaluate and reflect on their experience before filling out the form.

Ultimately, there's no right or wrong answer here. It's up to you to decide what makes the most sense for your business and your clients.

What to do with the feedback you collect

Once you've collected your coaching feedback, take some time to review the responses and see what areas need improvement.

If you're not sure where to start, here are a few suggestions:

  • Identify patterns: Are there certain areas that are coming up again and again? If so, those are the areas you should focus on first.
  • Highlight positive feedback: In addition to looking for areas of improvement, take some time to highlight the positive feedback you received. This will help you identify what's working well and what you should continue doing in the future.
  • Create a plan of action: Create a plan of action for addressing the areas that need improvement.
  • This could involve making changes to your coaching program, revising your coaching feedback form, incorporating new coaching tools, adding other experienced coaches to your program, or anything else that you think would be helpful.

Download our free coaching feedback form template

With our template, you can collect feedback on everything from the coaching process to the results your clients have achieved. All you need to do is download the template, customize it to fit your business, and distribute it to your clients.

Our templates allow you to onboard new clients more smoothly, get paid more faster, and grow your coaching business more efficiently.

Frequently Asked Questions
Questions about this template.

How do you give feedback to coaching?

Coaches should encourage the good behavior. You can achieve this by giving a concrete example of a situation in which you have also noticed a performance increase. Sandwich negative feedback between positive ones.

What is coaching and feedback form?

Customers can review a coach's coaching style and services using a feedback form. Clients are free to voice their happiness or displeasure with a coach, make ideas for improvement, and other things. Client feedback can be used to improve the quality of coaching services.

What are 3 types of feedback?

The three different types of feedback are: evaluation, coaching and appreciation.