A logo design questionnaire is absolutely vital right after you signed the logo design contract template, and well before logo creation commences.
That’s because it provides a solid understanding for your design brief. By drawing out as many questions as possible, you’ll be creating a smooth journey towards a proud-worthy outcome that your client will rave about.
So, we’re hitting the sweet spot with 10 questions to ask when designing a logo, all organized in three sections to serve as your ultimate logo questionnaire.
A. Brand values & brand attributes
Here, we focus on the client’s brand values and attributes to gain a valuable sense of how you should be representing their brand as a whole. The logo will influence how they build a website and surely play a huge part in their marketing strategy.
Once you’ve sent your freelance contract, the questionnaire should come next. And this section should be the first to cover as it’s arguably the most important.
1. What best represents the company?
Does your client’s business focus on shipping services?
Your logo questionnaire is the backbone of your design process and outcome.
By asking these golden questions, your project will not only be successful, but enjoyable. Confidence enables you to take on more work, at higher rates, and with bigger clients.
The way to harness that confidence?
By designing your ownproject management layout, with professional-approved tools that keep you inspired and creative - that's where Bonsai can help. We have helpful tips you can use when writing graphic design contracts.