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Corporation Corp.
‍ Acme LLC.

Corporation Corp.

Acme LLC.

Corporation Corp.

Free Fashion Design Brief (Example)

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Date: March 8th 2023



Acme LLC.

Corporation Corp.

This Contract is between Client (the "Client") and Acme LLC, a California limited liability company (the "Coach").

The Contract is dated January 23, 2023.


1.1 Project. The Client is hiring the Coach to develop a coaching relationship between the Client and Coach in order to cultivate the Client's personal, professional, or business goals and create a plan to achieve those goals through stimulating and creative interactions with the ultimate result of maximizing the Client's personal or professional potential.

1.2 Schedule. The Coach will begin work on February 1, 2023 and will continue until the work is completed. This Contract can be ended by either Client or Coach at any time, pursuant to the terms of Section 4, Term and Termination.

The Coach and Client will meet by video conference, 4 days per month for 2 hours.

1.3 Payment. The Client will pay the Coach an hourly rate of $150. Of this, the Client will pay the Coach $500.00 (USD) before work begins.

1.4 Expenses. The Client will reimburse the Coach's expenses. Expenses do not need to be pre-approved by the Client.

1.5 Invoices. The Coach will invoice the Client in accordance with the milestones in Section 1.3. The Client agrees to pay the amount owed within 15 days of receiving the invoice. Payment after that date will incur a late fee of 1.0% per month on the outstanding amount.

1.6 Support. The Coach will not be available by telephone, or email in between scheduled sessions.


- A coaching relationship is a partnership between two or more individuals or entities, like a teacher-student or coach-athlete relationship. Both the Client and Coach must uphold their obligations for the relationship to be successful.

- The Coach agrees to maintain the ethics and standards of behavior established by the International Coaching Federation (ICF).

- The Client acknowledges and agrees that coaching is a comprehensive process that may explore different areas of the Client's life, including work, finances, health, and relationships.

- The Client is responsible for implementing the insights and techniques learned from the Coach.


3.1 Overview. This section contains important promises between the parties.

3.2 Authority To Sign. Each party promises to the other party that it has the authority to enter into this Contract and to perform all of its obligations under this Contract.

3.3 Coach Has Right To Give Client Work Product. The Coach promises that it owns the work product, that the Coach is able to give the work product to the Client, and that no other party will claim that it owns the work product. If the Coach uses employees or subcontractors, the Coach also promises that these employees and subcontractors have signed contracts with the Coach giving the Coach any rights that the employees or subcontractors have related to the Coach's background IP and work product.

3.4 Coach Will Comply With Laws. The Coach promises that the manner it does this job, its work product, and any background IP it uses comply with applicable U.S. and foreign laws and regulations.

3.5 Work Product Does Not Infringe. The Coach promises that its work product does not and will not infringe on someone else's intellectual property rights, that the Coach has the right to let the Client use the background IP, and that this Contract does not and will not violate any contract that the Coach has entered into or will enter into with someone else.

3.7 Client-Supplied Material Does Not Infringe. If the Client provides the Coach with material to incorporate into the work product, the Client promises that this material does not infringe on someone else's intellectual property rights.


This Contract is ongoing until it expires or the work is completed. Either party may end this Contract for any reason by sending an email or letter to the other party, informing the recipient that the sender is ending the Contract and that the Contract will end in 7 days. The Contract officially ends once that time has passed. The party that is ending the Contract must provide notice by taking the steps explained in Section 9.4. The Coach must immediately stop working as soon as it receives this notice unless the notice says otherwise.

If either party ends this Contract before the Contract automatically ends, the Client will pay the Contractor for the work done up until when the Contract ends. The following sections don't end even after the Contract ends: 3 (Representations); 6 (Confidential Information); 7 (Limitation of Liability); 8 (Indemnity); and 9 (General).


The Client is hiring the Coach as an independent contractor. The following statements accurately reflect their relationship:

- The Coach will use its own equipment, tools, and material to do the work.

- The Client will not control how the job is performed on a day-to-day basis. Rather, the Coach is responsible for determining when, where, and how it will carry out the work.

- The Client will not provide the Coach with any training.

- The Client and the Coach do not have a partnership or employer-employee relationship.

- The Coach cannot enter into contracts, make promises, or act on behalf of the Client.

- The Coach is not entitled to the Client's benefits (e.g., group insurance, retirement benefits, retirement plans, vacation days).

- The Coach is responsible for its own taxes.

- The Client will not withhold social security and Medicare taxes or make payments for disability insurance, unemployment insurance, or workers compensation for the Coach or any of the Coach's employees or subcontractors.


6.1 Overview. This Contract imposes special restrictions on how the Client and the Coach must handle confidential information. These obligations are explained in this section.

6.2 The Client's Confidential Information. While working for the Client, the Coach may come across, or be given, Client information that is confidential. This is information like customer lists, business strategies, research & development notes, statistics about a website, and other information that is private. The Coach promises to treat this information as if it is the Coach's own confidential information. The Coach may use this information to do its job under this Contract, but not for anything else. For example, if the Client lets the Coach use a customer list to send out a newsletter, the Coach cannot use those email addresses for any other purpose. The one exception to this is if the Client gives the Coach written permission to use the information for another purpose, the Coach may use the information for that purpose, as well. When this Contract ends, the Coach must give back or destroy all confidential information, and confirm that it has done so. The Coach promises that it will not share confidential information with a third party, unless the Client gives the Coach written permission first. The Coach must continue to follow these obligations, even after the Contract ends. The Coach's responsibilities only stop if the Coach can show any of the following: (i) that the information was already public when the Coach came across it; (ii) the information became public after the Coach came across it, but not because of anything the Coach did or didn't do; (iii) the Coach already knew the information when the Coach came across it and the Coach didn't have any obligation to keep it secret; (iv) a third party provided the Coach with the information without requiring that the Coach keep it a secret; or (v) the Coach created the information on its own, without using anything belonging to the Client.

6.3 Third-Party Confidential Information. It's possible the Client and the Coach each have access to confidential information that belongs to third parties. The Client and the Coach each promise that it will not share with the other party confidential information that belongs to third parties, unless it is allowed to do so. If the Client or the Coach is allowed to share confidential information with the other party and does so, the sharing party promises to tell the other party in writing of any special restrictions regarding that information.


Neither party is liable for breach-of-contract damages that the breaching party could not reasonably have foreseen when it entered this Contract.


8.1 Overview. This section transfers certain risks between the parties if a third party sues or goes after the Client or the Coach or both. For example, if the Client gets sued for something that the Coach did, then the Coach may promise to come to the Client's defense or to reimburse the Client for any losses.

8.2 Client Indemnity. In this Contract, the Coach agrees to indemnify the Client (and its affiliates and their directors, officers, employees, and agents) from and against all liabilities, losses, damages, and expenses (including reasonable attorneys' fees) related to a third-party claim or proceeding arising out of: (i) the work the Coach has done under this Contract; (ii) a breach by the Coach of its obligations under this Contract; or (iii) a breach by the Coach of the promises it is making in Section 3 (Representations).

8.3 Coach Indemnity. In this Contract, the Client agrees to indemnify the Coach (and its affiliates and their directors, officers, employees, and agents) from and against liabilities, losses, damages, and expenses (including reasonable attorneys' fees) related to a third-party claim or proceeding arising out of a breach by the Client of its obligations under this Contract.


9.1 Assignment​. This Contract applies only to the Client and the Coach. Neither the Client nor the Coach can assign its rights or delegate its obligations under this Contract to a third-party (other than by will or intestate), without first receiving the other's written permission.

9.2 Arbitration. As the exclusive means of initiating adversarial proceedings to resolve any dispute arising under this Contract, a party may demand that the dispute be resolved by arbitration administered by the American Arbitration Association in accordance with its commercial arbitration rules.

9.3 Modification; Waiver. To change anything in this Contract, the Client and the Coach must agree to that change in writing and sign a document showing their contract. Neither party can waive its rights under this Contract or release the other party from its obligations under this Contract, unless the waiving party acknowledges it is doing so in writing and signs a document that says so.

9.4. Noticies.

(a) Over the course of this Contract, one party may need to send a notice to the other party. For the notice to be valid, it must be in writing and delivered in one of the following ways: personal delivery, email, or certified or registered mail (postage prepaid, return receipt requested). The notice must be delivered to the party's address listed at the end of this Contract or to another address that the party has provided in writing as an appropriate address to receive notice.

(b) The timing of when a notice is received can be very important. To avoid confusion, a valid notice is considered received as follows: (i) if delivered personally, it is considered received immediately; (ii) if delivered by email, it is considered received upon acknowledgement of receipt; (iii) if delivered by registered or certified mail (postage prepaid, return receipt requested), it is considered received upon receipt as indicated by the date on the signed receipt. If a party refuses to accept notice or if notice cannot be delivered because of a change in address for which no notice was given, then it is considered received when the notice is rejected or unable to be delivered. If the notice is received after 5:00pm on a business day at the location specified in the address for that party, or on a day that is not a business day, then the notice is considered received at 9:00am on the next business day.

9.5 Severability. This section deals with what happens if a portion of the Contract is found to be unenforceable. If that's the case, the unenforceable portion will be changed to the minimum extent necessary to make it enforceable, unless that change is not permitted by law, in which case the portion will be disregarded. If any portion of the Contract is changed or disregarded because it is unenforceable, the rest of the Contract is still enforceable.

9.6 Signatures. The Client and the Coach must sign this document using Bonsai's e-signing system. These electronic signatures count as originals for all purposes.

9.7 Governing Law. The validity, interpretation, construction and performance of this document shall be governed by the laws of the United States of America.

9.8 Entire Contract. This Contract represents the parties' final and complete understanding of this job and the subject matter discussed in this Contract. This Contract supersedes all other contracts (both written and oral) between the parties.



Acme LLC.

Corporation Corp.
Table of contents

What is a Fashion Design Brief?

A fashion design brief is a document where you, as a fashion designer, can present your best work to secure those dream clients. Look at it like a presentation and an opportunity to share your ideas and solutions for the client’s needs.

Within the fashion industry, there is plenty of competition that you'll be strutting up against. That means you need to stand out with every project idea that you have and for every client you present to. 

Front cover of a fashion design brief

For all of your future projects, a fashion design brief outlines all of the details that a client is after.

Doing research on the client shows you’re more than just a designer and creative. After all, you want to be a triple-thread, right? A fashion design brief should answer the questions the client needs answering when it comes to your project ideas. It should also share your own ideas of how to improve something that the client might be missing or that’s not even on their radar.

With the fashion industry worth over $759.5 billion on the eCommerce market–with predictions aiming for $1.002 trillion by 2025–there is space for every freelance fashion designer to make a name for themselves in this industry. Who knows, maybe you’ll be the next Anna Wintour or Karl Lagerfeld?

Note: Create your own fashion design brief today by downloading Bonsai’s free fashion design brief template. Sign up to the platform today to see Bonsai’s range of contracts, proposals, and templates galore. 

What to Include in the Fashion Design Brief

It’s important to make sure you’re hitting the mark when it comes to your fashion design briefs, which is why having a design brief template to work from is key.

There are a number of things that you’ll want to include in this brief to help seal the deal with any of your future clients.

Why the client should choose you

With plenty of fashion designers out there already, it can be tough competition to show the client that you’re the designer for the project. Consider why the client should pick you over other designers.

What skills or experience do you have that no one else would have? It might be that you provide ideas and inspirations that are out of the box. When clients see something unusual or that hasn’t been done before, their interest will likely be piqued.

Putting yourself in the client’s shoes is going to help you see it from their perspective and what they may be after when it comes to hiring a designer for their projects.

Identify any problems and find solutions

Being a problem solver is great for any client who might be struggling with a problem they’ve yet to resolve. As a freelancer, it’s your opportunity to come in from an external point of view and to offer your support and guidance. 

timeline for a fashion design brief

Identify any problems that your potential clients have and use your services as part of the solution. When you write a fashion design brief, it should leave the client with no further questions or queries. With that said, try and pick apart your design brief to make sure it clarifies everything you’re suggesting or hoping to deliver.

The key is in the detail

Details are important so every part of your brief needs to include your intentions. Make sure you’ve covered the budget and resources you’ll require for the project.

The more accurate you can be with your timeline and goals that you’re intending to achieve, the easier it will be to win over those tough clients. However, make sure that when you’re setting these business goals, you have the ability to do so. Don’t provide false hopes or promises!

You want to go over your design process and to ensure all the questions asked have been answered.

Summarize all of the essentials

At the end of the document, there should be a brief summary that makes clear all of the key points you’ve made in the brief. There might be a final product that you’re delivering so make sure to make this all clear as you finish the document.

Every part of the brief is important but it’s good to have a summary that can round up your process. There may be clients that are too busy to read every design brief in detail and so having those key points at the end, may be the difference between your brief being seen and it fading into the background.

In a freelance position, you’ll be doing most of the chasing, so don’t just wait around for the business and person you’re talking to, to get back to you. Continue to monitor and follow up on your brief with confidence.

How to Create a Fashion Design Brief

Creating a fashion design brief is easy when you know what’s required of you. That’s why templates are important to have, they can help you define and follow a structure. That way your writing isn’t going to be disjointed or confuse the client.

So how do you create a fashion design brief that slays every single time? Here are some helpful tips to create a jaw-dropping brief.

What does your client need?

Tailor your fashion design briefs to the client specifically. There’s no one-size-fits-all solution for this part of your template. Just like a resume, if you tailor each one, along with the cover letter to the business, you’re more likely to find clients falling at your Louboutin-clad feet.

Do some research on the client and set up communication with the client on what they’re looking for from you as a freelance creative. This is what will make up the majority of your design brief, so you want to have all the information available to you before you create the document.

Showcase what makes you different from other designers

There are other designers that you’ll likely be going up against at many different points in your career. It’s essential that you’re showcasing what makes you different and highlight what will help you stand out from the crowd.

Experience section on a fashion design brief
Our template will help you create a killer fashion design brief

As you develop your design brief, think about what you can show as an example of your work or previous experience. Client testimonials are great to help you showcase your reliability. If this is one of your first design briefs ever as a designer, then don’t be afraid to put forward a creative idea or two, despite it not being something that’s already happened for you.

Provide a list of objectives and details of your process

Your deliverables are essential to the brief and so these need to be completely clear and concise. Think about the budget you’ll require and the process of the design project from start to finish.

Leave no piece of cloth unturned when it comes to explaining to the business what your objectives are, and how you’ll deliver those objectives beautifully and effectively.

fee summary on a fashion design brief

Bonsai top tip: Develop this section as best as you can before you submit the brief to the business in mind. Make it interesting by including images where applicable and show off your design skills where you can.

Customize your fashion design brief template so that it stands out from others your client may have received previously. As designers, design is in the word, so you don’t want it to look boring in its appearance.

Use high-quality images

In fashion, you very much need to walk the talk—prospects are interested in past garments you’ve created. While the proposal is where you really push your designs, you’ll also want to include some past work in your fashion design brief.

It’s a great way to demonstrate to your potential client that you know what you’re talking about—the proof is in the pictures. Share a wide variety of designs—-from billowing dresses to tailored shirts—to display your creativity and craftsmanship. This way, customers can start getting excited about what you’ll pull out of the bag when it comes to their garment.

dress and shirt sketches on a fashion design brief

Seek inspiration from your peers

As a freelancer, you don’t have the luxury of colleagues to bounce your ideas off or to have someone look at your brief to see if you’ve hit objectives. However, the beauty of the internet is that you’ve got places like LinkedIn and Twitter that are full of freelancers who may be able to provide some insight into your document.

Creating a Fashion Design Brief is Simple with Bonsai 

Creating a fashion design brief can be a difficult one for any designer without the help and guidance of a template. That’s where Bonsai comes in! With Bonsai you can use the fashion design brief example that you can tweak and change to your requirements.

There are plenty of benefits to using this platform as a designer. Here are just a few reasons why you should be using Bonsai for your project briefs.

It’s free to use

One of the major benefits that comes with using Bonsai is that it’s free to use. It means that you can utilize a great tool to create professional documents without spending a dime.

For freelancers, limiting the amount of expenses can help you put more of that profit from clients into your back pocket, or further invest in yourself! 

It makes you look more professional

With a well thought and laid out document like a design brief from Bonsai, it’s going to help you look more professional in front of any brand. First impressions are essential as a designer, so it’s good to have a template that has everything you need to create a first-class brief.

Easy to use and understand

Bonsai’s platform is designed so that anyone can use it easily and effectively. So even if you’re not as proficient when it comes to technology as you’d like to be, this will be a walk down the runway. There are plenty of resources that are free to use in case you do get stuck. 

Either way, it’ll help you save time and it’s easy enough to generate a fashion brief in a matter of hours, rather than days.

Bonsai is a powerful tool that can deliver excellent design briefs for your clients–so much more intuitive than Microsoft Word. Give your clients something to be excited about. 

Fashion Design Brief FAQs

Why is a fashion design brief template important?

A fashion brief template is helpful to save time and provide structure, making you appear more professional. Templates will help you deliver a ‘top model’ document that will leave any client wanting more.

What makes a Bonsai fashion design template so useful?

The structure provided by Bonsai is what makes it so effective for any designers who use it. It’s much better than having to create one from scratch on a basic Microsoft Word document.

What makes it super beneficial for freelancers is that it’s free to download. No money needs to be spent!

How long should it take to create a fashion design brief?

That depends on the complexity of the project and how much you want to put into the brief. Try to set some time aside in your day to concentrate on it fully and to get it done in one sitting. With the Bonsai template, you’ll find it takes a lot less time than creating one from scratch.

Frequently Asked Questions

Questions about this template.

How do you write a design brief example?

The easiest way to write your design brief is by using Bonsai's free design brief template! As a designer, you want to use this document to sell yourself and your ideas to potential clients. Using our template and tools will ensure your design brief is professional and detailed so those potential clients choose you!

How do you do a fashion design brief?

You need to sell yourself, so you want to include the essential details like why the client should choose you, and what makes you different from other designers. You also want to include your objectives, targets and timelines. Bonsai's design brief template will ensure you do not miss out any of that important information.

Is there a free design brief template?

Yes! Check out Bonsai's free design template so you can create a first class brief using our tools. You can generate your professional brief in a matter of seconds, saving you so much time and money.