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Social Media Management Proposal (PDF)

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Social Media Management Proposal (PDF)

Have you mastered the art of social media management but aren't getting enough clients because you don't have a professional social media management proposal PDF? Are you an expert when it comes to interacting with social media users and managing content on social media like Facebook, Twitter and Instagram but are not able to finalize the deal with a prospective client? 

Don't worry if your answers to both these questions are yes. You could be a freelance social media management professional, and you are not expected to know how to write professional business proposals. However, since you need to expand your business, you need to be proactive and draft your proposal!

There are a lot of online resources you can choose from to prepare a freelancing proposal and modify the template according to your specific needs. But even while getting a template online, you need to know the basics of writing a proposal before going ahead and drafting one. You also need to speak to a consultant to ensure that you don't miss out on any important details.

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We can provide you with some tips which will ensure that the interest of both parties, you and your client, are protected.  

1. Analysis

As a freelancer, you need to understand why the client wants to use social media. You need to analyse the current problem for the client and explain how you can help them through social media management. If the client is, for example, wanting to improve their present sales, you can highlight in this section how you will help the client improve sales through social media. Divide the full project into smaller sections so that the client can understand what value they are getting.

2. Scope of work

This section of your social media management proposal PDF will deal with what exactly you will do for the client. Will you be posting content on Facebook, Twitter or Instagram or all three? If the client needs to approve of your content before you post it, what is the approval process?

You will also have to specify how much time will you spend on managing posts on social media if you are billing the client on an hourly basis. How often will you report analytics to the client? You must mention the keywords that you will monitor here.

3. Project milestones & deadlines

When drafting your social media management proposal PDF, it is important to know how the success of the project will be measured. You should be aware of the current sales figures and the expected growth rate to state the goal sales figure that you will help the client achieve. 

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4. Proof of work

To put it simply, why should the client choose you considering there are so many professionals in the social media management profession. 

You should be able to provide testimonials of your existing clients in your social media management proposal PDF who are part of the same industry. These testimonials should mention how you have helped the client achieve their goals. If the goal was improving sales, then this section should mention what the sales figures were before you took up the assignment and after it. 

5. Terms of agreement

This section of the social media management proposal PDF will include your fees, billing method, work location and project termination process. 

You need to answer questions like:

  • Will you be charging a flat fee or do you work hourly?
  • Will be working at the client's office or at your own?
  • What will be the notice period for termination?
  • Do you need a security deposit?

6. Post proposal action

You should mention in this section what you need from the client after the social media management proposal PDF is sent. A deadline should be mentioned by which the client needs to respond to your proposal, including asking for any revisions in it.

Win clients with the right proposal

To ensure that your social media management proposal PDF wins clients for you, certain things need to be kept in mind. You should identify the specific problem faced by the client and explain how you can help the client solve it. A professional proposal has complete clarity about the scope of the work, payment terms, and what the client needs to do after receiving the proposal.

Take your freelancing business to the next level with the right social media management proposal PDF!

Create your own
Social Media Management Proposal (PDF)

Create your own

Social Media Management Proposal (PDF)

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