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Brand Ambassador Proposal Template

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Brand Ambassador Proposal Template

Brand ambassadors promote the products and services of organizations by acting as the face of the brand. Networking your ways, demonstrating professionalism with a compelling social media presence sometimes with high numbers of followers is a characteristic of brand ambassadors. As a brand ambassador, you have to ensure that everything about you, from your demeanor to your values and ethics, positively reflects the brand or company you represent.

Besides, you can also relate that to a prospective brand you wish to promote if you need to send them your proposal. Hence, a solid brand ambassador proposal template is a must-have if you must win the heart of top brands or companies owners.

Image credits: newjobs.com

Before writing a brand ambassador proposal, you must understand your roles and responsibilities. That will help you craft a better proposal that appeals to a client

See some of your responsibilities:

  • Attend or act as a spokesperson for a company 
  • Create and share marketing post about products and services
  • Create, share and also reply to online reviews in a positive light and in an open manner
  • Track and create a report on a competitor's marketing activities
  • Suggest advertising concepts
  • Oversee online comments and reply appropriately 
  • Forward necessary posts and comment reposts to the marketing department

Although many of the above responsibilities require social media savviness, not all brand ambassador positions demand the skill from you. But it will be a plus if you possess social media and marketing skills, which are characteristics perks of a brand ambassador. Besides, face to face promotion is only a portion of the responsibilities of a brand ambassador. 

Relevant sections of a brand ambassador proposal template

Brand ambassador proposals can take different forms and levels of information, depending on the nature of the work they cover. However, the following sections should be included in a typical brand ambassador proposal template. 

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1. Introduction

The first part of your proposal should identify the document as a brand ambassador proposal and your self and the brand ambassador. Include your name, email address, phone contact as well as that of the brand or company you wish to promote.  

2. Meet your brand ambassador 

Introduce yourself professionally in this section and state what you’ve been helping businesses to achieve. Talk about yourself or your team if you have one and the approach you’ve been employing to help brands become better. You want to let clients know you are trained to see opportunities where they see problems.

Image credits: constantcontact.com

3. Deliverables 

What are you proposing, and do you plan to achieve? These are the deliverables you must highlight clearly. Remember, you are the expert in branding, but don't go too deep into the industry jargon. Your goal is simple- make the client understand what you are bringing to the table and the value of your work.

If this aspect of your brand ambassador proposal template is unclear, the client would not want to spend money on creating a new image or horning an existing one. Try to make your deliverable something everyone can relate with by identifying something you know has a strong brand. 

4. Strategy 

Here is an opportunity to show your potential clients that you are capable of representing their brands. Talk about your approach and give a brief of how you plan to promote the brand to evoke a host of positive emotions from your audience. 

5. Compensation 

This section highlights your fees and other costs associated with your service. Let the client know your pricing so they can make a decision. Every brand owner wants to match the benefits you'd bring with the cost of creating an image for their brand.

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Brand Ambassador Proposal Template
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Brand Ambassador Proposal Template

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